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Page 1: What elite athletes can teach managers about innovation and strategy

Peak Performance: What Managers can Learn from Elite Athletes

Annual Forum 2014

Presentation Professor Joe Peppard Berlin, July 3rd 2014

Page 2: What elite athletes can teach managers about innovation and strategy

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1978…

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Would they be competitive today?

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The career of a “lesser athlete”…

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Citius, Altius, Fortius

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Western Roll

Straddle

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Dick Fosbury

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Bill Bowerman

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Training methods

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The Oregon Project

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The Oregon Project

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Think like an elite athlete

• Strong goal orientation

• High expectations

− “Tradition of excellence”

• Highly motivated and passionate

• Always seeking the “extra edge”

− Continuous learning

• Have a coach

• The team

• Run scenarios

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