04/12/2023
Lunch & Learn: Mobi le Wars
Ted Moskalenko/Scott McNulty – Wharton Computing
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Let's Get Acquainted!
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I’m a Mac
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It’s been one year and eight months…
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…since my last Apple product
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What are we covering?
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Carriers and Buzzwords
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Buzzwords
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Phones/Tablets
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6”
4.65”4.3”
3.5” 7”+
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Samsung Galaxy Note
5.3”
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Market Share
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Market Share
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52%29%
11%8%
Smartphone Unit Sales Q2 2011
AndroidiPhoneBlackberryOther
https://www.npd.com/wps/portal/npd/us/news/pressreleases/pr_110822a http://www.idc.com/getdoc.jsp?containerId=prUS23034011
68.30%4.90
%
26.80%
Tablet shipments Q2 2011
iPadPlaybookAndroid
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Which one should I get?
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What’s an app?
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Web app
• Lives on the web
• Not installed on your phone
• Cross platform
• Don’t need to be approved by app stores
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Native app
• Have to install on your device
• Able to access your phone’s hardware
• Faster (in some cases)
• No need for Internet connection (mostly)
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Which one should I get?
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Bad news for RIM
http://latimesblogs.latimes.com/technology/2011/09/blackberry-research-in-motion-financial.html
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More bad news for RIM
http://www.zdnet.co.uk/news/financials/2011/09/16/poor-blackberry-playbook-sales-drag-on-rim-earnings-40093956/
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Even more bad news for RIM
http://www.pcworld.com/article/240134/rims_playbook_shipments_drop_in_half.html
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This can’t be good for RIM
http://googleappsupdates.blogspot.com/2011/11/deprecation-of-gmail-app-for-blackberry.html
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Shipments dropping
http://articles.businessinsider.com/2011-09-16/tech/30164304_1_iphone-twitter-blackberry-sales
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Stock price dropping
Source: WolframAlpha
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Average Selling Price dropping
http://www.mattrichman.net/post/10250192190/the-decline-of-blackberry-asp
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Don’t get a Blackberry
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What are you guys using?
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Student Smartphone types
65%
24%
8%
1% 1% 1%
Smartphone Types
AppleAndroidBlackberryWindowsPalmNokia
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Including iPads
74%
18%
6%
1% 1% 0%
Smartphone Types
AppleAndroidBlackberryWindowsPalmNokia
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Devices by the numbers
Device CountsApple (breakdown iPhone/iPad below) 3515
iPhone 2240
iPad 1155
Android 845
BlackBerry 271
Windows 46
Palm 30
Nokia 18
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Get an iPhone!
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iPhone 4S
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Siri
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Top 5 iOS Features
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Notification center
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iMessage
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Tabbed browsing
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Reminders
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WiFi Sync
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Bonus: OTA Updates
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Why iPhone?
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iCloud
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The Apple way
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App Store and iTunes
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Ecosystem
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Easy to use
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Don’t get an iPhone!
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The Apple way
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Not 4G
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Sync? That’s so 2000…
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Siri is old technology
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No Flash
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Get an Android!
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Ecosystem
• Variety
• Customization
• 4G!!!
• Get what you want…
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Widgets
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Skins
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Notifications
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Keyboards
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Market Options
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Seriously, get an iPhone.
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Overwhelming choice
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Phone specific interfaces
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Fractured OS
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http://theunderstatement.com/post/11982112928/android-orphans-visualizing-a-sad-history-of-support
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Crapware
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Delving into the app drawer revealed more unwanted software, with a host of apps neatly summarising Android’s perennial fragmentation issues: alongside the official Market, the Xperia Mini Pro comes loaded with four different app stores.
http://www.pcpro.co.uk/blogs/2011/08/22/smartphone-crapware-worse-than-laptops/#ixzz1a3uXtLwm
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Malware
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http://www.mcafee.com/us/resources/reports/rp-quarterly-threat-q2-2011.pdf
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Carrier Phone Options
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Cross-Platform
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Cross-platform apps
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Android Specific Apps
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Google apps integration
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Google Docs
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Google Voice
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Google Music
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DoubleTwist
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Elixir 2
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Locale and Tasker
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iPhone Specific Apps
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Apple’s apps
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Instapaper
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Omnioutliner
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Taskpaper
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Goodreader
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Penultimate
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Security
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Mobile devices: set a password
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iPhone 4S: Siri
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Mobile devices: remote wipe
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Mobile devices: Lookout
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Find my iPhone/iPad
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iOS Tips
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Android Tips
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Questions?
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Contact Us!
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Ted Moskalenko
Scott McNulty
technology.wharton.upenn.edu/techfast/beacon.wharton.upenn.edu/tedmosk
04/12/2023
