Instructive Video Overviews:• Celebrating #Twitter7
• 2012 Year on Twitter
• Follow Your Interests. Discover Your World. Twitter.
THE
HYPE CYCLE
Um,
Um,Wow
ProfessionalDevelopment in140 characters
or less?
Yes.
Surprisinglysimple.
Surprisinglyserious.
Surprisinglyfun.
Who do I Follow?
Who & How to Follow• @USAID, @UNICEFEducation, @gatesed• @TheKosovoTimes• @ipkofoundation, @ICKosovo• @FHI360, @StephenDLukeEDD• Twitter search…review posts, follow if useful• Find someone you like? See who they follow…• # tags, rinse, repeat
HotTip!
Personal: celebrities, politics, religion, sports, the mundane
Professional: experts, global & national organizations & agencies
Keep personal separate from professional:
Shhh…
ListenFirst
Steps…– Get a feel…– Dip your toe• ReTweet• Share cool stuff, become valuable to others, useful info &
resources– Use # for findability– Engage in conversation, become a thought leader• @• DM
What not to Tweet…
• Doing laundry now • Going to take a nap• I’m hungry• I hate my boss
What to Tweet…• This resource is incredibly useful…• I find this idea fascinating…• I have a question: Can you please share good
practice/lessons learned?• Pictures• Videos• Events (Live Tweet)
Find Your Own Voice
Twitter Conventions• # (Hashtag)– 10 Education Hashtags on Twitter
http://www.educationnation.com/index.cfm?objectid=FB531F23-D45A-11E2-A6E3000C296BA163
– A Printable List of the Best Education Hashtags [#Infographic]http://www.edtechmagazine.com/k12/article/2013/03/printable-list-best-education-hashtags-infographic
• @ v. DM (Direct Message)• RT (Retweet)• FollowFriday
Power of the Retweet• Very easy for others to RT, reach their
followers (leverage their trust by their networks, Word Of Mouth)• ReTweet clients, partners, customers,
journalists
Twitter – Anatomy of a Tweet
Potential Audience = 1,149
Twitter – Anatomy of a TweetIf you “follow” DrNICHCY you will see the post appear in you’re Twitter “stream.”
And, with one click of the mouse, you can “retweet” to your own group of followers:
Twitter – The Power of the Platform
Potential Audience = 1,537
Twitter – The Power of the Platform
Potential Audience = 1,560
Twitter – The Power of the Platform
Potential Audience = 2,156
Twitter – The Power of the Platform
Potential Audience = 2,929
Twitter – The Power of the Platform
Potential Audience = 3,045
Twitter – The Power of the Platform
Potential Audience = 3,114
Twitter – The Power of the Platform
Potential Audience = 8,188
Twitter – The Power of the Platform
Potential Audience = 8,820
Twitter – The Power of the Platform
Potential Audience = 8,882
Twitter – The Power of the Platform
Potential Audience = 9,028
Twitter – The Power of the Platform
Potential Audience = 9,184
Twitter – The Power of the Platform
Potential Audience = 9,469
Twitter – The Power of the Platform
Potential Audience = 9,636
Twitter – The Power of the Platform
Potential Audience = 8,756
Twitter – The Power of the Platform
Potential Audience = 9,790
Twitter – The Power of the Platform
Potential Audience = 10,367
Etc.• Add Twitter username to promo materials,
email signatures, business cards, etc.• Integrate with other channels–OK to cross-post to FB–Promote website–Promote YouTube Channel
Trouble Keeping Up with
Your Tweets?
Don’t treat me like email…
Your Twitter Stream is BestThought of as a Fountain.
Twitter Management• Twitter lists• Hootsuite–Categorize feeds–Time Management• Schedule tweets
Thank you!And
congrats…
…you’ve graduated from Twitter 101!
Resources• The Twitter Book:
http://it-ebooks.info/book/159/
• Teachers Teaching Teachers, on Twitter: Q. and A. on ‘Edchats’http://learning.blogs.nytimes.com/2011/09/30/teachers-teaching-teachers-on-twitter-q-and-a-on-edchats/
• Top 14 Educational Technology Tweeters to Follow:http://www.educatorstechnology.com/2012/08/top-14-educational-technology-tweeters.html
• 60+ Great Educational Technology Tweeters to Follow:http://www.educatorstechnology.com/2013/01/60-great-educational-technology.html