Enabling you to physically step into the world of gaming…
The VTV
virtual television hologram experience
USP - A product of the Future
The idea of this product is that essentially you are enabled to enter in to a virtual world of gaming and interact as yourself, entering inside the game.
This would work by having one large curved 3D TV screen, with a treadmill attached to it, allowing easy movement and navigation within the game.
The idea is that you get on the treadmill and enter into your game in a 3D form, so that you are actually in it and enter into the screen; functioning moving around and playing the game within this virtual experience.
It can also be used for exercise and fitness as well as Gaming, all in a controlled and comfortable environment; - In the commodity of your home.
Allowing one to physically immerge in the whole experience and really bring it to life.
What is The VTV & it’s Features
Why is the VTV a converging media product…
This product would count as a converging media product, as it is a fusion of both television & gaming, as well as amplified sound and of course it is interactive.
Gone are the days of the conventional form of gaming. I.e.:
Functions
Gaming - Virtual experience Television - Integrated smart TV featuresInterlinked treadmill - Fitness & Exercise Hologram & 3D Effect created from the
screen – which surrounds you during gaming
Amplified super sonic surround sound Shudder and motion effects during
gaming from the treadmill, for a further enhanced virtual experience of the game.
Sensor control – As you are enabled to control your actions throughout the game, using just your body movement and actions whilst on the treadmill.
Visual examples of the product
The large 3D hologram enabled TV screen – Also Inc. Smart TV features
Built in Surround sound – Repels off of the walls
The Interlinked Treadmill A unique motion technique, so that when you are engaging in your game, you are actually active and moving around – walking into the abyss of your gaming experience; rather than just having to remain in one place, this incorporated device to this product, enables you to be mobile.
Motion effects – Shudders, Shaking, Rumbles
Lights Water effects –
Virtual rain drops/splashes
Virtual weather effects– e.g. Wind, with air firing out of the device
3D Slick Glasses
Male design
Female design
Evolution • The Evolution of gaming, like much of the technology
sectors - has seen a big change in quite a short period of time.
• Over the years we’ve seen this increase of games becoming more and more interactive and the brands trying to accommodate and realise this illusion of trying to merge reality & gaming. In the bid to try and make the experience more tactile and real for the consumer.
• -Interactive Gaming – Such as The wii – Xbox Kinnect – Allow for easy interactive playing which can be indulged amongst family & friends, getting everyone involved. Bringing people together almost.
Market Research
o Customer Insights
o Data Analysis
o Product Validation
o Testing
o Research
o Software Engineering
o Marketing
o Design
o Product Manager
Job Roles
Product sales
Partnerships (On demand channels, Movie sites etc.)
& downloads (E.g. iTunes) - As it is also a Smart TV
Revenues Streams
Gaming fanatics
Children
Fitness addicts
Entertainment indulgers
Gadget gizmos
New Audiences
A great virtual gaming experience
Extremely high standard of quality
High spec resolution & picture for the gaming
That the functions & uses of the product fulfil the value of the product
Well built and constructed
Excellent high quality – Not flimsy at all
Nice appearance
User Expectations
https://www.google.co.uk/search?q=3d+virtual+experience+gaming&source=lnms&tbm=isch&sa=X&ei=MypLUpSwGdHOswb5soEY&ved=0CAkQ_AUoAQ&biw=1424&bih=724&dpr=1#facrc=_&imgdii=_&imgrc=-RtS_KZ-3DTQrM%3A%3BuC_Tumad0BvcEM%3Bhttp%253A%252F%252Fqzprod.files.wordpress.com%252F2013%252F08%252Foculus-rift-viewing-angle.jpg%253Fw%253D600%2526h%253D357%3Bhttp%253A%252F%252Fqz.com%252F112903%252Fjohn-carmack-legendary-pioneer-of-3d-gaming-is-now-head-of-technology-at-virtual-reality-company-oculus-rift%252F%3B600%3B357
https://www.google.co.uk/search?q=3d+virtual+experience+gaming&source=lnms&tbm=isch&sa=X&ei=MypLUpSwGdHOswb5soEY&ved=0CAkQ_AUoAQ&biw=1424&bih=724&dpr=1#imgdii=_
Bibliography