TITLEThe Future of Rotary and YEThe Future of Rotary and YE
Tom Thorfinnson, Trustee Elect, PRIVP2015
The past –the original four
Guess what we think about
today’s Rotary?
The present - celebrate
1.2 Million1.2 Million35,00035,000
322322$1,000,000,000.0$1,000,000,000.0
0 0 $70 Million$70 Million
Also the present
0.0%0.0%-8.1%-8.1%8,0008,000-10-1067%67%
Overlooked business indicators
• Flexible
• Excited about past or future
• Strategy or maintenance
• Foster ideas
Rotary – the parameters of change
The brand promise
Join leaders, exchange ideas,
take action
The brand voice
• Smart• Caring• Persistent• Inspiring
Telling our story
New models arriving soon?
Friends
of Rotary
Rotaract?
What should be the target?