Dan LohmeyerSr. Director, Software & Solutions Office
November 4, 2015
Cisco ONE Software
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Why Software
Cisco ONE Software
Use Cases
Agenda
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Digitization Enables Better Experiences
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Enables our customers’ digital transformations
Connects architectures to deliver business outcomes
Creates open environment for innovation
Opens new opportunities for services and solutions
Why Software Matters
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Fast IT: Get to greater business value, faster
Automation, agility, flexibility to drive
business outcomes
ServicesSoftwareNetwork andSystems
Integrated Architectures
Cisco’s Differentiation
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Cisco Software Model
ServiceProvider
TransactionalPerpetual | Subscription
Capacity-Based
Enterprise Agreements
DeploymentModels
PurchasingPreferences
SoftwarePortfolio
Collaboration Security
Analytics &Automation
Network, Compute, Storage(Cisco ONE Software)
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Cisco ONE Software: A More Valuable and Flexible Way to Consume Cisco Infrastructure Software
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What is Cisco ONE Software?
Simple Setof Solutions
Access toInnovation
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LicenseFlexibility
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Example Outcome: Business-Class Wireless Access
Cisco ONE Software
Foundation for Wireless
+ License Portability and Ongoing Innovation
Traditional Model
Necessary Features:
ISE Base
Prime – Assurance
Prime – Lifecycle
AP License
CMX Base
12345
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Cisco ONE Software Use Cases
Data Center WAN Access
Enterprise Cloud
Infrastructure Automation
Converged Data Center Network
Data Center Network Automation
Next Generation Branch
Intelligent WAN
Customized Wireless Experience
Business-Class Wireless Access
Scaled & Resilient Connectivity
Connected Organization
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WAN
WAN
Access
Switching Wireless
Data Center
ComputeNetworking
Cisco ONE Software Suites
Advanced
SecurityAdvanced Security Software and Appliances (Coming Soon)
Advanced Applicatio
nAdvanced Capabilities and Applications Software
Core Networking, Security and Systems Software with Network & Energy Management, ACI
Foundation
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WAN
WAN
Access
Switching Wireless
Data Center
ComputeNetworking
Technical Services with Cisco ONE Software
Advanced
SecurityAdvanced Security Software and Appliances
Advanced Applicatio
nAdvanced Capabilities and Applications Software
Core Networking, Security and Systems Software with Network & Energy Management, ACI
Foundation
Software Support Service (SWSS)
Technical Support (Software), Updates / Upgrades, License Portability, Access to Ongoing Innovation
Smart Net Total CareTechnical Support (Device), Device Replacement
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In Deployment Access to ongoing
innovation* Improved management
At Purchase Outcome driven Simplified purchase Better together pricing
and lower TCO
At RefreshLower cost due to license portability*
Cisco ONE Software Customer BenefitsAcross the Entire Lifecycle
* Requires software support service (SWSS)
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Market Momentum
Worldwide Availability Now!
Software Offers Cisco ONE Foundation
Advanced Applications
Device Platforms Nexus 3k, 5k, 6k, 7k, 9k
UCS, x86
ISR, ASR 1k
Catalyst 2k, 3k, 4k, 6k
Wireless Controller / AP
Coming Soon
Software Offers Advanced Security
Purchasing Models Subscription-based
licensing
Enterprise License Agreements
3,000+ customers
30% of Fortune 100 Companies
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Use Case Scenarios
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Cisco ONE WAN
Cisco Confidential
Intelligent WAN
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Cisco ONE Software Use CasesData Center WAN Access
Enterprise Cloud
Infrastructure Automation
Converged Data Center NetworkData Center Network Automation
Next Generation Branch
Intelligent WAN
Customized Wireless ExperienceBusiness-Class Wireless Access
Scaled & Resilient Connectivity
Connected Organization
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Intelligent WAN Enables Secure, Campus-Like Experience at the Branch
Architecture / Use Case Business Capabilities
Interactive Virtual Customer Experience
Distribution of Resource Expertise without Travel Costs
Uninterrupted Business Operations Uncompromised Access to Business
Applications & DataIntelligent WAN
Secure, Campus-Like Experience at the Branch
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Intelligent WAN Architecture
Branch
MPLS
Internet
PrivateCloud
Virtual Private Cloud
Direct Internet Access
Internet Backhaul
Cisco Cloud
Web Security
Secure WAN Transport Across MPLS/Internet For Private Cloud/DC Access
Increase WAN Capacity Improve App Performance Scale Security at the Branch
Leverage Local Internet Path For Public Cloud And Internet Access
Public Cloud
Hybrid WAN Transport
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Connect Your Branches & Campus Over Any Connection – Secure And Cost Optimized
Comprehensive Branch Security
Optimized WAN Usage
WAN over Any
Connection for Cost
Reduction
Branch Network Management &
Automation
Intelligent Path Control Through
Performance Routing (Pfr)
Integrated Security (ACL,
Firewall, TrustSec)
Data Compression &
Caching (WAAS)
Complete Management
(Prime, EnergyWise)
Uncompromised Application Experience
Application Visibility & Control
Cisco ONEFoundation for WAN
Cisco ONE Foundation for WAN delivers Intelligent WAN
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How This Will Work in Practice? Example: IWAN vendor consolidation at Retail Bank
1. Secure connectivity and threat defense: IOS security (VPN, firewall, IPS)2. Application visibility and WAN optimization: APP (AVC, WAN optimization, MPLS, PfR, etc.) and Prime
vNAM3. Network management: Prime lifecycle, assurance4. Energy management (JouleX)
What You Get with Cisco ONE Foundation for WAN
TRADITIONAL CISCO ONE
Support
ProductC2911-SEC/K9 Cisco 2911 SEC Bundle with VPN and Firewall 1 $3,595
RVBD-755M Riverbed Steelhead Appliance + License 1 $14,995
SOLARWIND SolarWinds Management 1 $100
$18,690
ProductC1-CISCO2911/K9 Cisco ONE 2911 with IP Base 1 $2,695
UCS-E140S UCS-140S Blade Server 1 $3,677
C1F1PISR2900SK9 Cisco ONE Foundation for WAN 1 $1,600
$7,972
CON-SNT-C1C2911H SMARTNET 8X5XNBD 2911 + IP Base 1 $310CON-SWSS-C1F1+R29
Software Support for WAN Foundation (SWS) 1 $199
Technical Services Support $509
Hardware, Software, and Support $8,481
Support
CON-SNT-C2911K9 SMARTNET 8X5XNBD Cisco 2911 1 $440RVBD-SUPPORT Support for Riverbed 1 $1,500SOLARWIND-SP Support for SolarWinds 1 $20Technical Services Support $1,960
Hardware, Software, and Support $20,650
60% Savings vs. Traditional
$4,900 Value
Priced at $1,600!
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How This Will Work in Practice: TCOExample: IWAN vendor consolidation at Retail Bank
Product
Services
$20.6k
$2K $2K $2K
$20K
0
$10k
$2K
2 5 61 3 4
Services
$20.6k6-Yr TCO = $49K
$20K
$10k
1
01 3 4 5 62
H/W Product
$6.9K
$0.5S/W
Product
S/W Support
$8.5K
H/WProduct
SMARTnet
$0.5 $0.5$0.5S/W
SupportSMARTnet
6-Yr TCO = $17.4K
64% Saving
s
Traditional Model Cisco ONE
6-Year TCO 6-Year TCO
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Cisco ONE Access
Cisco Confidential
Business Class Wireless
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Cisco ONE Software Use CasesData Center WAN Access
Enterprise Cloud
Infrastructure Automation
Converged Data Center NetworkData Center Network Automation
Next Generation Branch
Intelligent WAN
Customized Wireless ExperienceBusiness-Class Wireless Access
Scaled & Resilient Connectivity
Connected Organization
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Unified Access Enables Business-Class Wireless Access
Architecture / Use Case Business Capabilities
Role-Based Access to Applications and Data
Best-in-Class Secure Mobile Access Uninterrupted Business Operations
over Wireless Uncompromised Access to Business
Applications & Data Enhanced Customer Experience with
Wi-Fi Access for Mobile Content
Unified AccessConnect, Secure and Manage
Mobile Experiences for Customers & Users
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Opportunity is in Mobile
Best in Class Wireless Infrastructure is the Foundation
*http://www.gartner.com/newsroom/id/1862714
IDC Location Based Services: A Promising Customer-Centric Solution 2014
56%Of Business Leaders Say That Mobile Strategy is Very or Extremely Important to Their Objectives*
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Cisco ONE Foundation for WirelessDelivers the Unified Access Architecture
Enterprise Class Wi-Fi Experience
Identity-Based Secure Access
PolicyNetwork
ManagementEnd-to-End
Security
Comprehensive Management
For User, Network and Application
(Prime)
Industry-Leading Mobility
Capabilities (HDX)
Centralized Identity-Based
Policy Management
(ISE-Base)
Software-Defined Segmentation
(TrustSec)
Location Based Mobile
Services
Customizable Location Tracking
(MSE-Base)
Cisco ONEFoundation for
Wireless
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Purchasing ExperienceExample: Better Together Pricing
1. WLAN Access Point licenses2. Network-wide device management
(Prime lifecycle + Assurance)3. Mobility Services Engine base location
What You Get with Cisco ONE Suite for Wireless
4. Basic BYOD, 802.1X, guest/employee access (Identity Services Engine-Base)
TRADITIONAL CISCO ONE
Support
ProductAIR-CT8510-1K-K9 Cisco 8500 Series Wireless Controller 1000 Aps 1 $175,000L-PI2X-LF-N-1K Prime Infrastructure 2.x - Lifecycle - 1K Device 1 $69,000L-ISE-BSE-25K Cisco ISE 25,000 Endpoint Base License 1 $45,000
$289,000
ProductC1-AIR-CT8510-K9
Cisco 8500 Series Wireless Controller 1
$40,000
C1FPAIR1000K9 Cisco ONE Wireless: Foundation 1000 $250,000
$290,000
CON-SNT-CT8510K9SMARTNET 8X5XNBD Cisco 8510 Series 1
$5,200
CON-ECMU-C1FPAI1KSoftware Support For Wireless Foundation 1000
$34,000Technical Services Support $39,200
Hardware, Software, and Support $329,200
Support CON-SNT-AIRCT85Z SMARTNET 8X5XNBD Cisco 8500 Series Wi 1 $22,750
CON-ECMU-LPI2XL1KSWSS UPGRADES Prime Infrastructure 2.x - Lifecycle
1$13,800
Technical Services Support $36,550Hardware, Software, and Support $325,550
$450K Value
Priced at $250k!
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Traditional Model
$300K
$150K
0
5-Year TCO5-Yr.
TCO = $758K
5-Year TCO5-Yr.
TCO = $500K
34% Saving
s
1 2 3 4 5
$39K $39K $39K
$329K
$79k
HW Produ
ct
S/W Product
SMARTnet
S/W Support
H/W Product
SMARTnetS/W Support
0
Product
Services
1 2 3 4 5
$36K $36K $36K
$325K
Cisco ONE Software
Purchasing ExperienceExample: License Portability and TCO
Product
Services
$325K
$300K
$150K
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Cisco ONE Data Center Compute
Cisco Confidential
Enterprise Cloud
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Cisco ONE Software Use CasesData Center WAN Access
Enterprise Cloud
Infrastructure Automation
Converged Data Center NetworkData Center Network Automation
Next Generation Branch
Intelligent WAN
Customized Wireless ExperienceBusiness-Class Wireless Access
Scaled & Resilient Connectivity
Connected Organization
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Cloud Solutions Need to Deliver …
Comprehensive Automation Across
Infrastructure Self-Service User
ExperienceHybrid-Ready Private Cloud
Accelerate Application
Development & Deployment
Automate physical & virtual across
compute, network & storage
On-demand seamless delivery of services
Secure connectivity to a “choice” of public
cloud providers
Design and deploy complete application
stacks with a click
End to End Governance
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Cisco ONE Enterprise Cloud SuiteDelivers Hybrid-Ready Private Cloud
Service Catalog for On-Demand
Services
Virtual Network Service
Automation
Support for Hybrid
Architectures
Tools to Accelerate
Applications
Hybrid Cloud Management
(ICF)
For Self Service Portal and
Catalog (PSC & USCD)
Pre-configured virtual network services (VACS)
Out-of-box Templates
Stack Designer (PSC w/Stack
Designer)
Policy-basedInfrastructure
Delivery
Infrastructure Management
Compute, Network,
Storage (Perf. Manager &
UCSD)
Cisco ONEEnterprise Cloud Suite
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Purchasing ExperienceTraditional Model
Software & Support
HardwareHardware
Additional Products included in Cisco ONE- Not priced in the traditional model- Enable broader capabilities
Software & Support
• UCS Central: Centralized multi-domain management• UCS Performance Manager: Monitoring and capacity
planning• EnergyWise: Energy consumption visibility
Cisco ONE Software
UCS B200 M3 Blade Server Without CPU, Mem, …
2.90 GHz E5-2690/135w 8c/20 MB Cache/DDR3 …
16 GB DDR3-1866-MHz RDIMM/PC3-14900 …VIC 1280 Dual-40 Gb Virtual Interface Card
UCS DirectorPrime Services CatalogVirtual Application Container ServicesIntercloud Fabric for Business (1 year subscription)
Cisco ONE Enterprise Cloud Suite containing UCS Director, UCS Central, Virtual Application Container Services, Prime Service Catalog, EnergyWise, UCS Performance Manager, Intercloud Fabric for 1 year
UCS B200 M3 Blade Server Without CPU, Mem, …
2.90 GHz E5-2690/135w 8c/20 MB Cache/DDR3 …
16 GB DDR3-1866-MHz RDIMM/PC3-14900 …VIC 1280 Dual-40 Gb Virtual Interface Card
Price Difference
No Change
-40%
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In Deployment Access to ongoing
innovation* Improved management
At Purchase Outcome driven Simplified purchase Better together pricing
and lower TCO
At RefreshLower cost due to license portability*
Cisco ONE Software Customer BenefitsAcross the Entire Lifecycle
* Requires software support service (SWSS)
Thank You for Attending
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