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Page 1: Stopstr - Lesson1
Page 2: Stopstr - Lesson1

MISSION STATEMENTWe believe in better tomorrow, careless tomorrow.

We design solutions to simplify your life, to make you feel free.  And because you love your bike so much, we started there.

With Stopstr you’ll never loose sight of your bike again.

Page 3: Stopstr - Lesson1

MARKET TIMING

before or after?

SHARE OF THE MARKET

1st year 5% 2nd year 6% 3rd year 7%

TOTAL AVAILABLE MARKET

15%(high end bikes - cost higher than $500) of 16.2M (total bikes sold in US) = 2.4M

Page 4: Stopstr - Lesson1

MARKET MAP - PROBLEM

Page 5: Stopstr - Lesson1

VALIDATION BOARD

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