Social networks and casual gaming
3. June 2009 Finnur Magnusson
Flickr: Dave Scrimshaw
The casual game
The social graph
The hybrid
Channels
... use them all
Social Features
• Reactionso Ratingo Comments
• User generated contento Blog / Micro blogo Mediao Forums
• Social grapho Persona pageso Relationships
• Promotiono Awardso Messagingo Syndication
The value of user engagementHighly scientific!!!
Community management
Future of marketing
Plug in
