SOCIAL MEDIA PLATFORMS FOR BUSINESS SUCCESS
October 2010
HAVE YOU HEARD OF AND/OR USE SOCIAL MEDIA PLATFORMS?
WHY DO YOU USE SOCIAL MEDIA?
WHICH SOCIAL MEDIA PLATFORMS DO YOU USE?
HOW MANY TIMES A DAY ON AVERAGE DO YOU USE YOUR SOCIAL MEDIA PLATFORMS?
DO YOU SHARE INFORMATION WITH OTHERS ON YOUR SOCIAL MEDIA PLATFORMS?
OBJECTIVE
To introduce Social Media and opportunities for small to large profit and non-profit organizations to increase business through Facebook, YouTube, Twitter, LinkedIn and Slideshare.
WHAT IS SOCIAL MEDIA?
Collaborative online community engaging systems
Most platforms are free to use and maintain Continuously increasing in popularity for
business development opportunities for solo entrepreneurs and small to large profit and non-profit organizations
Help increase brand awareness, increase customer loyalty, and create community environments to engage new clients.
HOW MANY SOCIAL MEDIA PLATFORMS ARE THERE?
Many social platforms exist and are globally increasing
Most popular are Facebook, YouTube, Twitter, LinkedIn and SlideShare
WHY SOCIAL MEDIA FOR BUSINESS?
Increased brand awareness and loyalty Increased client loyalty and improved customer
service New clients Business growth
BASIC ESSENTIALS TO START USING SOCIAL MEDIA PLATFORM ACCOUNTS:
Develop Strategic Brand Content Plan for Internet and Mobile, Implement and Measure success
Create company accounts via social media platforms
Email account and contact information Company name, logo, overview, mission Depending on your brand and organizational
culture, some content examples to share include: Product or service list Photos (Team, Product, Samples of work, Clients,
Testimonials) Videos Company special discounts being offered Social responsibility initiatives
HOW DO I MEASURE SOCIAL MEDIA SUCCESS?
There are various new platforms being created to help measure success
As a basic and cost effective start in the measuring process, use a spreadsheet tracking system
Identify key measurement factors your company will focus for each social media platform in use
Register and track daily Analyze monthly and make necessary adjustments to your social media brand content strategy to help improve conversion rates
SOCIAL MEDIA PLATFORMS FOR BUSINESS SUCCESS
CONCLUSION
Social Media platforms provide opportunities for small to large profit and non-profit organizations to increase business through Facebook, YouTube, Twitter, LinkedIn and Slideshare.
Access social media platforms so you increase your brand exposure and grow your business.
SOCIAL MEDIA PLATFORMS FOR BUSINESS SUCCESS
THANK YOU!
Brenda Leguisamo
Founder & CEO
Tel: 917-771-9491Email: [email protected]
Web: http://SocialBizMembers.com