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Page 1: Research at a2

Advanced Portfolio

Diversifying your research…

Page 2: Research at a2

Learning Outcomes

• Know the different research options available for your project.

• Be able to survey your target audience through a questionnaire, online forums and message boards.

• Be able to supplement your research with emails and audience feedback.

Page 3: Research at a2

Diversifying your research…

• In order to achieve the top grades your research needs to be detailed and thorough.

• The range of research you carry out can also add to your marks.

• Remember that the moderator will see many Portfolios; making yours stand out from the rest may make all the difference.

Page 4: Research at a2

Diversifying your research…

• Analysing existing products• Questionnaires / surveys• Forums• Message boards• Emails• Audience Feedback• Interviews

Page 5: Research at a2

Other ‘Amateur’ Videos

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Other Amateur Videos

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Forums

www.videoforums.co.uk

www.muchmusic.com

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Survey Monkey

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Video DiariesI’ve worked really hard this week Mr examiner, honest…

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YouTube

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MySpace

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Director Case Studies

• Spike Jones• Dave Meyers• David Fincher• Jake Nava

• Could be useful to analyse a selection of videos from a single director..?

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www.mediaconverter.org

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Interviews and Vox Pops

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Questionnaires

SurveysAsk 100 students which magazine cover they prefer.

Closed QuestionsMultiple choice responses; yes / no answers.

Open QuestionsGauging the opinions of your audience.

Random / Targeted QuestionnairePicking your candidates

Page 16: Research at a2

Your Task…

• Working in a group, you are going to interview each other on an individual basis.

• You need to come up with some relevant questions, then record each other’s responses.

• These can then be uploaded onto your blog.

Page 17: Research at a2

Planning

• Planning is a key part of any Media project as it links the research stage to the completion of your main product.

• Ideally, your planning should show the development of your product from initial idea through to realisation.

Page 18: Research at a2

Planning

Print

• Schedule• Mock-ups• Practice and sample

photos• Flat plans

Film

• Schedule• Storyboards – basic

to advanced.• Animatics• Location scouting


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