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EXTRA EXTRA!Student data privacy in the news

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For your consideration…

At the communications firm, Waggener Edstrom Worldwide, we’ve noticed—and participated in--a significant increase in conversations about student data privacy in the news, on social media, and in government and community forums.

One thing is clear: neither education administrators nor ed-tech companies are communicating effectively with parents about student data privacy.

Our proposed panel for SxSWedu includes three perspectives on how to inform and be more responsive to parents. Jefferson County, Co district CIO Greg Mortimer coordinated a successful response to local parent protests against the inBloom project. Elizabeth Rorick oversees parent information campaigns for the National Parent Teacher Association. Cameron Evans, Microsoft’s chief technology officer for US education, has emerged as a leading industry voice advocating for stronger student data privacy.

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We hope you find this topic interesting and we look forward to a larger discussion of this pressing issue at SxSWEdu 2014.