MAKING FRIENDS IN THE EDIT BAYFive Steps Toward
Creating a Governance-Friendly Culture
HI.
I’M COREY VILHAUER@mrvilhauer
NEW PROJECT!
NEW PROJECT!
NEW PROJECT!
NEW PROJECT!
NEW PROJECT!
CHANGE IS HARD
CONTENT REQUIRES EGO
CHANGE IS HARD
CONTENT REQUIRES EGO
CHANGE IS HARD
FAILURE IS CERTAIN
EVERYTHING I LEARNED ABOUT WORKING WITH
PEOPLE
EVERYTHING I LEARNED ABOUT WORKING WITH
PEOPLE
I LEARNEDBY TEACHING PEOPLE
EMPATHY
EMPATHYThe action of understanding, being
aware of, being sensitive to, and vicariously experiencing the feelings,
thoughts, and experience of another of either the past or present without having the feelings, thoughts, and
experience fully communicated in an objectively explicit manner.
EMPATHY
“...empathy can be described as feeling the feelings of another with the greatest
accuracy and effort.”- Whitney Hess
CONTENT STRATEGY
CONTENT STRATEGY
CONTENT STRATEGYPEOPLE
HOW DO WE DO IT?
HOW DO WE DO IT?
IT DEPENDS.
1. ALWAYS ASK QUESTIONS
BE CURIOUS
Who has a vested interest?
Who has a vested interest?
What kind of help do you need?
Who has a vested interest?
What kind of help do you need?
Who would excel at this?
Who has a vested interest?
What kind of help do you need?
Who would excel at this?
What changes are coming?
Who has a vested interest?
What kind of help do you need?
Who would excel at this?
What changes are coming?
What audiences are we missing?
“There’s a chance that things’ll get weird.
- Archers of Loaf
2. BE CLEAR AND CONCISE
1. ALWAYS ASK QUESTIONS
500pxTERMSOF SERVICE
“When the client feels like they have some input during the project planning phase,
they are more likely to enjoy the ride.”
- Melissa Rach
3. DON’T DO IT ALL
2. BE CLEAR AND CONCISE
1. ALWAYS ASK QUESTIONS
BE DELIBERATE
BE DELIBERATE
(does not need)
PROVIDE TOOLS
PROVIDE TOOLSWITHIN REASON
3. DON’T DO IT ALL
2. BE CLEAR AND CONCISE
4. PLOT AND SCHEME
1. ALWAYS ASK QUESTIONS
BE CONNIVING
TAKE ADVANTAGE OF GOALS
IDENTIFYSTRENGTHSAND PLAYTO THEM
3. DON’T DO IT ALL
2. BE CLEAR AND CONCISE
4. PLOT AND SCHEME
5. TEACH THEM TO FISH
1. ALWAYS ASK QUESTIONS
WE ARE TEACHERS
KNOWING INFO ≠COMMUNICATING INFO
PEOPLE WORK DIFFERENTLY
YOU CAN’T WINEVERY BATTLE.
HOW MUCH CHANGE CAN WE HANDLE?
3. DON’T DO IT ALL
2. BE CLEAR AND CONCISE
4. PLOT AND SCHEME
5. TEACH THEM TO FISH
1. ALWAYS ASK QUESTIONS
RUN WILD
THANK YOU.
COREY VILHAUERI am still
eatingelephant.com/2013/4/nowwhat