Kadın Adayları Destekleme ve Eğitme Derneği Kadın Adayları Destekleme ve Eğitme Derneği
The Association for Support and Training The Association for Support and Training of Women Candidatesof Women Candidates
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
• Founded on 4 March 1997, KA-DER aims to increase the representation of women in all elected and appointed positions, within decision-making bodies.
• KA-DER was established by a group of women from different sectors, in order to empower and encourage women and develop strategies for effective and equalparticipation of women at local and national parliaments and at all decision making bodies.
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Our Campaigns:
• 1999 Campaign for the Early General Elections.• 2002 Campaign for the Early General Elections (in coalition with 77women’s organisations).• 2004 Campaign for Local Elections.• 1997-2002 Campaign to Change the Civil Code (In collaboration with129 women’s organisations).• 1997-2005 Campaign for Gender/Women’s Quota.• 2003 -2005 Campaign for the Amendmends on Turkish Panel Code inthe Favor of Women (Under the coordination of the Women’s Platform onTurkish Panel Code)• 2003-2008 For Tomorrow From Today – Campaign for Women’sParticipation and Representation of Women on Local Politics• 2007 Campaign for the Early General Elections
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Campaigns:
• Campaign for 2007 General Elections:
KA-DER ran a successful campaign prior to the 2007 July elections. Themessage was simple: “Do we have to have a moustache to go into theParliament?” This campaign has been highly successful, supported bymore than 300 NGOs from all over Turkey, and by various artists,business women, singers, etc who provided their faces to be used incampaign billboards. Owing to the 10-year work, KA-DER has beenrealizing, 50 women have been elected as MPs in the 22 July 2007elections. The percentage has been doubled, and been the highest inTurkish history.
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
VOTE WOMEN CAMPAIGN
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Goals:• Long-Term Goals
- 33% gender quota- Continued Learning and Incentiving of Women Candidates
• Short-Term Goals- Presentation of KA-DER- For 2007 Elections, at least 10% women parliamentor
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Communication Goals:
In the year of 2007;- Creating the perception of KA-DER- Being pressure on political party leaders- Creating public opinion- Supporting to give vote for women candidates
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Our Action Plan:
• Attracting Attention / Evoking public
• Awaress Raising / Cheering
• Arousing
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Attracting Attention / Evoking public
Start: March 4 • KA-DER’s 10th Aniversary / Women’s Programme/ Women’s
Election Declaration- Press Meeting
• Campaign during March and April- Media Announcements- Outdoor activities- P.R. Studies
• Gerilla Activities- Universities- NGOs- Press / Syndicated Columnists
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Awareness Raising / Cheering
Start: June, 1 • Advertising Campaign – Instructive
- Teaser- Outdoor / TV / Media Campaign
• PR activities- Written and Visual Media
• Gerilla activities- Universities- NGOs
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Arousing
Start: September, 1 • Advertising Campaign – Arousing
- Outdoor / TV / Media /Radio• PR activities
• Gerilla activities- Demonstration and The March- NGOs
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Phase 1:Attracting Attention /
Evoking public
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Attracting Attention / Evoking public
Start: March 4
• KA-DER’s 10th Aniversary - Press Meeting:
- Who is KA-DER?- Goals of 2007- Women’s Programme- Women’s Election Declaration
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Attracting Attention / Evoking public
Start: March - April
• Outdoor
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Attracting Attention / Evoking public
Media Announcements
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Attracting Attention / Evoking public
PR Activities- Press Bulletin- Interview Commission
- Written Media- Visual Media
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
KA-DER ON MEDIA
187 times on written media (07.04.2007)88 times in TV (07.04.2007)
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Phase 2:Awareness Raising /
Cheering
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Awareness Raising / Cheering
Start: June, 1 Advertising Campaign – Instructive
- Teaser (Sensational)- Outdoor / TV / Media Campaign (instructive)
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Awareness Raising / Cheering
Teasers
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Awareness Raising / Cheering
• Gerilla Activities - Universities
- Collaborating with Student’s Union - Project Studies - Seminars - NGOs
- Creating perception- Cooperating
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Awareness Raising / Cheering
Aims:• You should not be a man in order to come into
the parliament!• To be a candidate in kadinlarmeclise.com, you
should be a WOMAN• Informative studies on women and politics• Women Politics Programme• Meeting Political Parties
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Web Siteskadinlarmeclise.comhaydikadinlarmeclise.com
In these websites, - women who want to be a candidate
records in,- Information about women and politics,- Candidate of candidate women are
presented to public
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
PR ActivitiesPresentation of ‘’kadinlarmeclise.com / haydikadinlarmeclise.com’’
sitesi tanıtımı:- Press Bulletin- E-bulletin- Coordination of Written media / TV / Radio Interviews
Book of Women’s Politics Programme- Press Meeting- Press Invitation- Press Bulletin- E-Bulletin- Coordination of Written media / TV / Radio Interviews
School of Politics (Open to Public)- Press Invitation- Press Bulletin
PR ActivitiesPresentation of ‘’kadinlarmeclise.com / haydikadinlarmeclise.com’’
sitesi tanıtımı:- Press Bulletin- E-bulletin- Coordination of Written media / TV / Radio Interviews
Book of Women’s Politics Programme- Press Meeting- Press Invitation- Press Bulletin- E-Bulletin- Coordination of Written media / TV / Radio Interviews
School of Politics (Open to Public)
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Phase 3:Arousing
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Arousing
Start: September 1• Advertising Campaing- Arousing
-Outdoor / TV / Media / Radio
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Arousing
Outdoor
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Arousing
Media
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
Arousing• Gerilla Activities
- Demonstration and March * March with Celebrities
* Putting Mustache in activities like concerts* Collective Marches
• Viral Advertisements - Beauty Contest
İrfan Baştuğ Sokak Yuva 5 Apt. No:15/7 Esentepe Şişli İstanbul TURKEYTel: (90) 212 273 2535 Fax: (90) 212 273 2536 e-mail: [email protected]
The Association for Support and Training of Women Candidates
THANK YOU!