Jesse Desjardins, Online Director, Global Gossip
The Winners in The Next
3 / 5 / 10 Years
5 Habits of Winning Companies (today)
1. Everyone is “that”
Internet person
2. Leverage Social Media
40h before48h during10h after
3. They have products worth talking about
4. They offer something FREE (or almost)
5. They promote
through content.
Yen Lee of Uptake – “The Long, Fat Tail of Search”
86% of leads are generated by organic search
@jessedee