RIGHT IDEAS, RIGHT MEDIA Choosing the right media for communicating ideas Jason Cruz
PJMA | Ateneo de Naga
A WORLD OF IDEAS
Ideas are published differently for different
people.
People come in different kinds…
People come in different kinds…
People come in different kinds…
Messages come in different kinds…
Image Source: vennetics.com
A WORLD OF STORYTELLING
To be heard, you have to be useful or you have to be
entertaining.
Are you useful?
Image Source: blogs.telerik.com
Are you Fun?
Image Source: facebook.com/royalphilippines
RIGHT IDEAS, RIGHT MEDIA
Through Online Communities
Through Pictures
Image Source: facebook.com/bensimonphilippines
Through (Moving) Pictures
Video link: bit.ly/1AfSimu
Through Personal stories
Blog links: ourawesomeplanet.com and bespokemanblog.com
Through Right Timing
A WORLD OF QUESTIONS
What is my purpose?
Image Source: rocknutnation.livejournal.com
Who am I talking to?
Image Source: instructables.com
Where are they?
Image Source: news.filehippo.com
Who do they listen to?
Image Source: fanpop.com
When will it matter?
Image Source: wikihow.com
Great content is useless if no one sees it at the right
time, under the right context.
THANK YOU! Right Ideas, Right Media | PJMA | Ateneo de Naga August 2014
