The connected world has reached its inflection point.
mobile
software
opportuni
ty
End users want to subscribe to services, rather than invest in products.
The first Internet of Things (IoT) solutions primarily aimed to save costs; now the market
is evolving beyond siloed applications.
The IoT is becoming a marketplace-like environment, reaching new levels of
interconnectivity and introducing new services.
To keep pace in a changing, increasingly automated industry, many companies have adopted fail-fast business models.
How can your team support fail-fast innovation and grow at the rapid speed of market change?
Focus on responsiveness, agility and experimentation.
In an evolving market, time is everything.
Reducing response times for your service’s
testing, analysis and launch processes helps
streamline your end users’ experiences.
Maintain visibility from end to end.
Every person interacting
with your service should
have a clear view into
its details. Analytics
dashboards can provide
real-time updates
for customers, while
product teams should be
encouraged to help innovate
as your service develops.
Empower your clients with IoT data.
For example, auto insurers can offer usage-based subscriptions using information collected with data-as-a-service solutions in smart vehicles.
Make improved connectivity one of your overall goals.
A stadium in Poland is using a high-speed internet connection to
offer football fans food and drink delivery to their seats via a mobile
app. The connected stadium provides an improved customer
experience and the potential for more business innovation.
Measure your results and constantly evolve.
Fail-fast innovation – and your company’s data-driven future – depends on your ability to pivot when needed.
Every piece of information you collect might help improve the quality of your services
– if you can analyze and apply it.
Learn more about keeping pace – and moving beyond – the speed of the connected world
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