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From Critic to
Champion:
How to Effectively Engage Leadership in Wellness
Jen Arnold
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“If you always do what you’ve always done,
you’ll always get what you’ve always got.”
H e n r y F o r d
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Moving from Critic to Champion
#1: Buy into the Business
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BusinessWellness
How can I get leadership to buy into wellness?
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“Everyone you’re
meeting
professionally
wants something
from you.”
Eric Kaufmann, Executive Coach
Internal & External Concerns of CEO’s
• Attraction and retention of top talent
• Disruptive technologies
• Developing leaders for the next generation
• Cyber security
• Recession
• Threats to global trade
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Vitality of the People
+
Vitality of the Business
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How can I better buy into the business?
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Where do you start?
MeetingsInternet
ReportsCommunications
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Alli Cromartie,
Health Progress Leader
#2: Relationships Over Requests
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We’re Transactional
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Connect
&
Understand
Patty Purpur deVries
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We felt so good about
what you said and we
were so thankful you
acknowledged us, we
decided as a group
that every one of us
was going to be one
of your champions.
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What’s important to them?
What language do they use?
Alli Cromartie,
Health Progress Leader
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#3: Integrate, Don’t Separate
Connecting the Dots
• Bring current wellness resources where leaders and employees already
assemble.
• Reflect your company’s vision, values and strategy within employee wellness.
• Deliver value to leaders.
• Find collaborative opportunities that naturally tie into
wellness.
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W E L C O A ’ S S E V E N B E N C H M A R K S
WELCOA’s Definition of Wellness
» HEALTH – Beyond the absence of mental and physical illness, health is a
feeling of strength and energy from your body and mind.
» MEANING – Feeling part of something bigger than yourself. Knowing
your work matters. Having purpose in your life.
» SAFETY– Knowing your are safe from physical and psychological harm.
Feeling secure enough to take calculated risks and show vulnerability. Free
of concern about meeting basic life needs.
» CONNECTION – Experiencing positive, trusting relationships with others,
Feeling a sense of belonging, acceptance, and support.
» ACHIEVEMENT – Feeling you have the support, resources, and
autonomy to achieve your goals. Succeeding at meeting your individual
goals and work aspirations.
» GROWTH – Feeling like you are progressing in your career. Learning and
being challenged to use and expand on your strengths.
» RESILIENCY – Viewing life with optimism. Feeling grateful and expressing
appreciation. Feeling validated and encouraged.
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Alli Cromartie,
Health Progress Leader
Moving from Critic to Champion
1. Buy into the Business
2. Relationships over Requests
3. Integrate, Don’t Separate
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What thoughts came up for you?
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I have other things to do…
Should have…
Would have...
Could have...
What if I mess up?...
It’s not fair…
I can’t get a meeting with them...
I’m not a brown noser...
I’m not sure of my first step…
I already have a great relationship with them… Who has the time to meet with everyone?
They should come to me…
They don’t care about wellness…
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Cassie Buckroyd,
Manager, Wellbeing Programs
32 Stage 3: Advanced
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Raise your Hand
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“By an inch or a
mile forward
momentum is the
only requirement.”
- Rachel Hollis
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www.redesigningwellness.com
Linked In: Jen Arnold
- Charles Darwin
Thank You!