Five Truths To Defining
Mortgage StrategyCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
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You Ought To
Think bout ThatThursday, June 27, 13
What is Strategy?
A high level plan to shape the future.
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The Five Truths
Today’s Facts
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Vision Commitment
PPT Measurement
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Truth #1
Today’s FactsCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
Thursday, June 27, 13
The American Dream
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is alive and well.Thursday, June 27, 13
No refi for you
or any other lender.Copyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
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Pay attention to
rate trendsCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
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Ability to Repay RulesCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
Qualified Mortgage &
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VisionCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
Truth #2
Thursday, June 27, 13
An Example Vision Statement
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We will be a top three purchase-money residential real estate lender in our market, catering to first-time homebuyers throughout their lifetime of homeownership.
Thursday, June 27, 13
CommitmentCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
Truth #3
Thursday, June 27, 13
Characteristics & Responsibilities
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What’s your...
...Member ShareCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
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PPTCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
Truth #4
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MeasurementCopyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
Truth #5
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Four Internal Measures
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Member Share Pull-Through
Productivity Cost-to-Close
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Two External Measures
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Affordability IndexThursday, June 27, 13
Two External Measures
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Homeownership RateThursday, June 27, 13
What Next?
Download Resource Material
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Download the eBook
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Go To News & Media > White Papers
atwww.mortgagecadence.com
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Download the White Paper
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Go To News & Media > White Papers
atwww.mortgagecadence.com
Thursday, June 27, 13
Download the White Paper
Go To News & Media > White Papers
atwww.mortgagecadence.com
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Thursday, June 27, 13
Contact Information
Nizar Hashlamon: [email protected] Dan Green: [email protected]
Copyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
608.770.7861 206.321.6773
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Copyright 2013. Mortgage Cadence, LLC. All Rights Reserved.
Thursday, June 27, 13
