1
Financial Statements – Charts
8 June 2011
2
External sales (consolidated), in m€, in %
DomesticPublishing
Digital(thereof core digital)
Printing
Foreign Publishing
Other
At total sales of € 1.7 billion, HBM is clearly back on the growth path
1,7211,587
1,750
3
Umsatzerlöse (konsolidiert), in Mio. EUR, in %
Since the introduction of the profit center structure, turnover has doubled and the divisions Digital and Foreign Publishing have been created.1,721
871
Foreign Publishing
Domestic Publishing
Direct Marketing
Printing
NewspaperOther
Domestic Publishing
Digital
Printing
Foreign Publishing
Other
2%
0.3%
External sales (consolidated), in m€, in %
4
In the print product market, we are number one
among publishing houses with regard to coverage; in the digital market, we reach 21% of internetusers with Chip Online alone.
Print products – coverage (selection) in million readers in Germany, MA II / 2010
Source: MA II / 2010, readership per issue, AGOF internet facts 2011 - 02
Burda total
Population aged 14 plus
TV Spielfilm
Focus
Bunte
Super Illu
Freizeit Revue
Freundin
Mein schöner Garten
Das Haus
TV Today
Digital products – coverage (selection)in million unique visitors, AGOF 2011-02
HolidayCheck
FOCUS Online
edelight
gamona.de
Das Kochrezept.de
sevenload
BUNTE.de
TV SPIELFILM PLUS
CHIP Online
Internet users
(50%)
(100%)
(10%)
(8%)
(6%)
(5%)
(4%)
(4%)
(4%)
(3%)
(3%)
(21%)
(100%)
(14%)
(7%)
(7%)
(6%)
(4%)
(3%)
(2%)
(2%)
(2%)
5
HBM’s digital business currently builds on 6 pillars.
Digital
VenturePortfolio
Conferencing/InnovationPlatform
BusinessCommunity
Consumer Electronics
E-Papers
CELLULAR
Direct MarketingE-Commerce
Burda Direkt Services
Digital
6
Contact: Nikolaus von der DeckenDirector Corporate Communications Hubert Burda MediaPhone: +49 (0) 89/92 50-3422Email: [email protected] / facebook.com/HubertBurdaMedia / twitter.com/burda_news
