Experiments in public libraries
Valérie Serre-Rauzet
Scheme• Getting closer to the patrons– Closer physically– Closer virtually– Surprising patrons– The cherry on the cake
• New tools• Portals• What’s changing?• Revolutions?• Examples to dream about
Valérie Serre-Rauzet
Professionals on crisis• Falling down of subscriptions• Google’s competition• Downloading’s competition• Patrons becoming consumers• Difficulties to adapt to the increasing • number of technological evolutions
a feeling to be condemned and be stuck into a trap
Photo: mortderire.comValérie Serre-Rauzet
Which place for the French libraries in this world?
Photo: NasaValérie Serre-Rauzet
Pray for the patrons to come back?
Photo: DreamWorks
Valérie Serre-Rauzet
Staying afraid of the future?
Photo: mouffles.romandie.comValérie Serre-Rauzet
Take back the lead?
Photo: chatfelin.skynetblogs.be
Valérie Serre-Rauzet
Entering the battle…
Yes but how?Photo: Jean-Luc Thévenot
Valérie Serre-Rauzet
Not being dominated by the situation…
Photo: univers-felin.com
Valérie Serre-Rauzet
Not believing that the sky is going to fall on our heads (old Gaelic
believing)
Photo: univers-felin.com
Valérie Serre-Rauzet
More seriously:
• Let’s talk about technologies, • About their possibilities in terms of
services,• Their pro and cons• About what is already done and
where• And how to master them…technologies
not the cats, for miracles ask someone else…
Valérie Serre-Rauzet
The aim of these new services
Valérie Serre-Rauzet
Getting closer to the patron
Physically closer• By being where they live, work, doe
their shoppingImplemanting branches libraries in
shopping center like in Rouen http://bibliotheque.rouen.fr/slide-prod/files/projects/rouen/doctype/sites/sites-1123490290645-127.0.0.1.pdf
Valérie Serre-Rauzet
or into railway stations like in Villepreux-Les-Clayes
http://www.lesclayessousbois.fr/culture-vie-associative/kiosque-culturel.html
Valérie Serre-Rauzet
Or on the beach• http://www.dailymotion.com/video/k7gQULIc
iankpMgxt2
Valérie Serre-Rauzet
Using machines
Like library-a-GogoYou can borrow and bring back
approximatively 500 books
• http://www.contra-costa.lib.ca.us/locations/libraryagogo.html
Valérie Serre-Rauzet
Not being complicated Simple to remind opening time (9-9 for
example and for the whole week)
Valérie Serre-Rauzet
Closer virtually• Following the patron’s logicUsing research tools like Aquabrowser or
MyDiscoveries http://www.aquabrowser.com/products/public
Valérie Serre-Rauzet
Making them members like the others
By giving him an e-carte (and it’s increasing the statistics) https://ecard.ccclib.org/index.php?do=english
Valérie Serre-Rauzet
and secondary effect: surprise…
Valérie Serre-Rauzet
Lending eBooks (object and content)
• Few experiments in University libraries and public libraries, but don’t be afraid to jump into the water
• For elderly public or peoples spending long time in public transports, for example
Photo: flepi.net
Valérie Serre-Rauzet
Giving access to podcasts or videocasts
http://archives-sonores.bpi.fr/
Photo: zatras.com
Valérie Serre-Rauzet
Using BluetoothA download station for information's or documents, to be set up in libraries or disseminate in the cityhttp://dutchlibraries.web-log.nl/dutchlibraries/2006/11/tank_u_a_downlo.html
Valérie Serre-Rauzet
Doing surprising things and with a social utility: like lending human books
Valérie Serre-Rauzet
Daring some adventurous implementation (médiathèque val d’Europe)
Valérie Serre-Rauzet
Or more simply daring to change what is not working
• Giving up the alphabetical order for young public novels
• For a thematic order
• Or thematic order for documentaries instead of the sacred Dewey (especially considering that librarian’s saint is Jérôme not Melvil!)
Valérie Serre-Rauzet
And the cherry on the cake
Valérie Serre-Rauzet
Talking to the patrons, reference services
Using web 2.0’s tools to chat:• questions-answers services (« ask a
librarian » in French it’s biblioses@ame)• A virtual reference service (same thing)• Or helping online (avatars are useful! Here
are weblins)
Valérie Serre-Rauzet
Chat’s tools (meebo)
Valérie Serre-Rauzet
Giving the patron several means to enter into contact
Valérie Serre-Rauzet
And giving access to special information's (specialized)
Valérie Serre-Rauzet
Invite the patron to play together• Breaking the librarian’s bad
image• Getting back to sociability• And having fun in a library
Valérie Serre-Rauzet
New tools
Valérie Serre-Rauzet
Photos:http://www.flickr.com/photos/10557450@N04/2654597732/
Various
• Social network– Facebook
http://www.facebook.com/pages/Bibliotheque-de-Toulouse/28421611469
– YouTube http://www.youtube.com/watch?v=QeSycVq7GOI&NR=1
– Twitter http://twitter.com/mediatheque68
Valérie Serre-Rauzet
LibraryThing or social catalog
Valérie Serre-Rauzet
Sopac…the social opac
Valérie Serre-Rauzet
Virtual universes
Valérie Serre-Rauzet
Advantage of virtual universe in libraries
• Talking the same language as the public• Another way to communicate about:
o professional training, o various professions, o citizenship, o books
Valérie Serre-Rauzet
Pros of all theses technologies
• patron centered and useful• Encouraging participation• Simple to use• Marketing made easy• Communication• Dissemination• Adequate to the patron’s needs• Nomad uses
Valérie Serre-Rauzet
Beware of…
• Keep it simple• Think like a patron and behave like a librarian• Keep update theses resources• Try different software before• Remind to give access to tutorials and FAQ• Establish and maintain an editorial line
Valérie Serre-Rauzet
Still beware of….
• Respect copyright and cite your sources• Control the sources• Protect yourself from spasm and abuses• Remember that you represent your institution• It can take quite a lot of time whereas it
shouldn't
Valérie Serre-Rauzet
Portals
Valérie Serre-Rauzet
Metaphysical question
– One?– Several?
Answer: dissemination!
It’s all about getting the information under any form and anywhere (almost!) the patron might look on the web (that’s the only moment when dispersion is good)
Valérie Serre-Rauzet
What to put in?
• Tags' search
Valérie Serre-Rauzet
Plenty of information's
• About the library, the services and the resources, but also audio guides
Photo: images-droles.com
Valérie Serre-Rauzet
What kind of information's?
• Essentials ones (opening hours, plan, cost, etc.)
• Existing services• And the services dedicated to the portal or
the website (like downloading, blogs, RSS, etc)
Valérie Serre-Rauzet
About books (médiathèque val d’Europe)
Valérie Serre-Rauzet
About the patron and for the patron
His accountHis alerts and researchHis personal space, with a personalized pageAnd with work tools on line (thinkfreeoffice)And playlists (publics or privates)
Valérie Serre-Rauzet
About other patrons?
• Possibility to tag books• To share criticisms about
documents• To share playlists• To create groups of interest
Valérie Serre-Rauzet
Where’s the change about that ?
Valérie Serre-Rauzet
• To sum up everything’s changing and nothing’s changing….
• It’s all about tools that have changed offering new and nomad possibilities
Valérie Serre-Rauzet
And this make it possible to open the library 24/24 et 7/7 !
Which is a good thing for your elected representative!
Photo: funfou.comValérie Serre-Rauzet
Revolutions?
Valérie Serre-Rauzet
Of the offer?
Before• Reference service
desk
• Booklet (patron’s guide, bibliographies)
• Society games
• Borrowing documents
Now• Online chat,
questions-answers• Blogs, wikis,
netvibes universes• Videos games,
virtual universes
• Readers, podcasts, videocasts, downloading
Valérie Serre-Rauzet
Going from stock management to flow management
• Before documents stocks• Now mainly access and flow
Valérie Serre-Rauzet
Photos:http://www.flickr.com/photos/circulating/997909242/
Of services?
Before• Booklet• Reference desk• Counseling• Information
Now• Dissemination• Chat, questions-
answers• Inside the catalog• Timeline, tags search
Valérie Serre-Rauzet
Of the job?
Before• Relationship qualities• Ability to write• Curiosity• Information retrieval• Information
evaluation• Scientific search• Patrons training• Communication
Now• Relationship qualities• Ability to write• Curiosity• Information retrieval• Information
evaluation• Scientific search• Patrons training• Communication
Photo: voyoucratie.skyrock.comValérie Serre-Rauzet
Who’s afraid of web 2.0?
• What is web 2.0:– Online– Intuitive– No training required– patron-centered technologies– Understanding the tools intention– Many tutorials online– Curiosity required
Valérie Serre-Rauzet
FRENCH STATE OF ART IN DIGITALISATION
Valérie Serre-Rauzet
Photos:http://www.flickr.com/photos/suviko/346948814/
….LATE
But aren’t French always late????
Le quart d’heure français…
Valérie Serre-Rauzet
Photos: http://www.flickr.com/photos/rabataller/638250907/
Why??? (quickly)
• Juridical aspects– Copyright laws – Slow adaptations– Inappropriate???
• Technical aspects– Been waiting too long for the government to enter the
game– No local government is willing to work for others patrons
• And librarian aspects– Our missions were never set up by a law…but by
ourselves….and…Valérie Serre-Rauzet
Photos:http://www.flickr.com/photos/giuntinijonathan/3219725467/
So….what’s going on?
• International, National programs and also European programs
• Universities programs• Local government programs• And the jungle appeared….
Valérie Serre-Rauzet
Photos: http://www.flickr.com/photos/cgandolfo/635174001/
International programs
• French speaking countries http://www.rfbnn.org/search
• Participation to research programs METAe or MACS
• SPAR and web archivesFor example…
Valérie Serre-Rauzet
European programs
• Europeanna• Tel+…..
But you already knew about them
Valérie Serre-Rauzet
National programs• Gallica 2 (everything???) http://gallica.bnf.fr/• Mandragore (decorated manuscripts)
http://mandragore.bnf.fr/html/accueil.html• Archim (archives images)
http://www.culture.gouv.fr/documentation/archim/accueil.htm
• Enluminures (enluminures) http://www.enluminures.culture.fr/documentation/enlumine/fr/
• Joconde (museums catalog) http://www.culture.gouv.fr/documentation/joconde/fr/pres.htm
Valérie Serre-Rauzet
National programs (2)• Patrimoine numérique
http://www.numerique.culture.fr/mpf/pub-fr/parcourir.html?filename=browsing_subject.xml
• Official 2007 (in english) http://www.culture.gouv.fr/culture/mrt/numerisation/fr/f_03.htm (very useful website on what’s been done in Europe and technical aspects)
• a federated source http://www.culture.fr/fr/sections/themes/collections?typeSearch=collection&SearchableText=&SearchWhere
Valérie Serre-Rauzet
But also more modern things…
• Electronic revues http://atoz.ebsco.com/titles.asp?Id=5043&sid=258866590&TabID=2
• Database http://www.bnf.fr/pages/zNavigat/frame/bases_donnees.htm
Valérie Serre-Rauzet
Universities
• Hal (hyper articles on line) http://halshs.archives-ouvertes.fr/
• Prunel (same in creative commons) http://hal-ens-lyon.ccsd.cnrs.fr/
• BIUM-Info (questions in health)• Couperin (consortium for databases)• And so many others….watch out the Angers
BU http://bu.univ-angers.fr/
Valérie Serre-Rauzet
Local government• Carel (consortium for databases)• Lyon Public library
http://www.bm-lyon.fr/trouver/basesdedonnees/Collections-numeriques.htm– Point G http://www.bm-lyon.fr/lepointg/– health http://www.capculturesante.org/– Databases http://php.bm-lyon.fr/bdd_rubrique/index.php– Guichet du savoir http://www.guichetdusavoir.org/GdS/– Points d’actu http://www.pointsdactu.org/
• Troyes BMVR
Valérie Serre-Rauzet
Examples to dream about
• Cause dreaming is good• Cause we need inspiration• Cause it’s working somewhere else and it
gives hope and the envy to dive in….….so let’s dream!
Valérie Serre-RauzetPhotos:http://www.flickr.com/photos/oimax/190720273/
Idea store in London
• Visual identity easy to remark http://www.ideastore.co.uk/
• Common implantation choose to each structure (near a shopping center and regularly in the area) http://www.bbc.co.uk/london/content/image_galleries/riba_stirlingprize06_london_shortlist_gallery.shtml?2
Photo: http://www.flickr.com/photos/helen61/sets/72157594183265918/
Valérie Serre-Rauzet
An innovative approach
• A brand new marketing enquiry
• At the crossroads of many political programs
• A completely innovative approach, a mix of training and libraries, and retail approach
Photo: Mathilde Servet Valérie Serre-Rauzet
Training • For fun (bollywood dance or
surf for silver hair)• Professional training giving
access to a profession (aromatherapy, computability, retail)
• Schoolwork groups• English as a foreign language
courses http://www.ideastore.co.uk/en/articles/learning_course_guide
Photos: Mathilde ServetValérie Serre-Rauzet
Sexy and fun design
Photos: Mathilde ServetValérie Serre-Rauzet
Marketing approach• Facing presentation• New items bookshelves• Rapid choice bookshelves• New items bought in
several exemplar• No information desk, the
team walk by
Photos: Mathilde ServetValérie Serre-Rauzet
A different administrative approach
• At the crossroad of multiples political programs (public performance, NTIC, health, community living, professional access, etc…)
• Complete financing before starting the construction and funding
• Every inch and penny should be used
Valérie Serre-Rauzet
A different management
• Training to the retail relationship as in shopping center
• Local recruitment• On linguistic abilities• A rather young and dynamic team• Patrons are clients and books are products
Valérie Serre-Rauzet
DOK in Delft
• A modern and joyful approach: « life is all about having more fun than you can think of and it’s start at the library!!! » « libraries are (for the most) all about not having fun! »
• A completely modern approach with the ambition to be the top library
Photos: theshiftedlibrarianValérie Serre-Rauzet
A design attention
Photos: theshiftedlibrarianJulien Fournier
Valérie Serre-Rauzet
With some beautiful pieces
• Imac chair• Smart tools (pc’s and
Mac)• Beautiful spaces and
informal• Comfortable and simple
Photos: Julien FournierValérie Serre-Rauzet
High tech• Automatic returns• RFID• Automatic money flow• Downloading in Bluetooth (information's
about the library and documents)• Free Wi-Fi• Multiples devices for music• Video mobile structure
Photos: theshiftedlibrarianValérie Serre-Rauzet
A different approach• The whole young space can be rolled• Various toys• Video games in every area• Nothing is forbidden (except to forbid
something)
Photos: Julien FournierValérie Serre-Rauzet
patron-friendly areas
Photos: theshiftedlibrarianJulien Fournier
Valérie Serre-Rauzet
Uncommon services• The storyboard of your life• DOK spetter• U game U learn• Agora• Images for the future• Lan parties• Tank U……
Photo: humour-felin.comValérie Serre-Rauzet
To sum up: don’t forget to have fun
Photo: mamiejosiane.centerblog.netValérie Serre-Rauzet
One question: are you ready for the good time?
Are you ready ACDChttp://www.youtube.com/
watch?v=E_GfL6YH1_o
Photo: pc.astuces.comValérie Serre-Rauzet