INBOUND15
5 SURPRISING INSIGHTS FROM THE STATE OF INBOUND SALES 2015
EMMA SNIDER
STAFF WRITER, HUBSPOT
1. Social Selling
2. CRM
3. Process
4. Inside vs. Outside Sales
5. Attracting Talent
AGENDA
INBOUND15
Social Selling: Fact or Fiction?1
INBOUND15
INBOUND15
INBOUND15
INBOUND15
7%
INBOUND15
INBOUND15
INBOUND15
8%
INBOUND15
Don’t believe the hype
INBOUND15
But…
1. Executives2. APAC3. EMEA
INBOUND15
2 CRM Problems: Symptoms of a Single Disease?
INBOUND15
#1 CRM Problem:
INBOUND15
#1 CRM Problem:Manual data entry
INBOUND15
#1 CRM Problem:Manual data entry
Reps
Manager
Leader
INBOUND15
#1 CRM Problem:Manual data entry
Reps• Data entry
Manager
Leader
INBOUND15
#1 CRM Problem:Manual data entry
Reps• Data entry
Manager• Lack of
integration
Leader
INBOUND15
#1 CRM Problem:Manual data entry
Reps• Data entry
Manager• Lack of
integration
Leader• Lack of
adoption
INBOUND15
INBOUND15
>
INBOUND15
> >
INBOUND15
> > >
INBOUND15
Easy CRM
INBOUND15
3 The #1 Process Problem
INBOUND15
INBOUND15
INBOUND15
INBOUND15
INBOUND15
INBOUND15
“Don’t know/not applicable”
INBOUND15
“Don’t know/not applicable”
17%
INBOUND15
“Don’t know/not applicable”
17% 83%
INBOUND15
Top Priority:Increasing # of contacts/leads
INBOUND15
4 Field Sales: Is it Really Dying?
INBOUND15
INBOUND15
INBOUND15
INBOUND15
INBOUND15
INBOUND15
5 The #1 Thing Salespeople Want in a Job
INBOUND15
INBOUND15
INBOUND15
Opportunities for growth
INBOUND15
INBOUND15
Thank you!