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Page 1: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

“The illusion of normal”Dr Belinda Goodenough

Manager, Knowledge Translation ProgramDementia Collaborative Research Centres

Page 2: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

in my familyNORMAL

is just a setting on the washing machine

Page 3: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Let’s do a test

“name this bird …”

“How normal is my brain?”

Page 4: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

< start task >

Page 5: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

budgie

Page 6: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

flamingo

Page 7: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

toucan

Page 8: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Hints:- not a parrot- not feathered

ANSWER:a woman

Page 9: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Johannes StötterItalian, 35, musician, & fine-art-Bodypainter

Page 10: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 11: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

(that’s normal)

I know what to look for,

but I still see….

Page 12: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

What is Johannes Stötter doing?

Stötter manipulates “thing/gap” boundary ...

brain has “rules” to separate figure from ground

Pillars or people?

Page 13: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

…to create illusion of connected surface

examples from nature ...

Page 14: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Crypsisblend in with background

Principles of Camouflage

Page 15: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Mimesisresemble something not interesting

Principles of Camouflage

Buff Tip Moth

Page 16: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Motion moving pattern Dazzle (confuse boundaries, location, speed)

Principles of Camouflage

Page 17: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Principles of Camouflage

Page 18: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Principles of Camouflage

Page 19: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Camouflage – the normal illusion

works by (conf)using normal brain processes:

“automatic” visual perception needs effort, i.e. “attention”

From the laboratory

Page 20: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Let’s do a test

Can you find a blue circle? (yes/no)

Page 21: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

< start task >

Page 22: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

YES

Page 23: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 24: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

NO

Page 25: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 26: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

YES

Page 27: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 28: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

YES

Page 29: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 30: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

NO

Page 31: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 32: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

YES

Page 33: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 34: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

YES

Page 35: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 36: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

YES

Page 37: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres
Page 38: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

NO

Page 39: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

< end task >

Page 40: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Camouflage – the normal illusion

• “pop-out effect” → target unique in some way• slow/errors when: target not unique

: more distractors to check• “YES” faster than “NO”

target = distractors =

Page 41: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

everywhere & every day

Page 42: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Advertising = harnessing the “pop out” effect

everywhere & every day

Page 43: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

everywhere & every day

Or is a person there?...

(secure dementia unit)

Page 44: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

YOURbrain

Marvel …Enjoy …

Nurture …

Imagine a home

designedby

JohanneStötter !

Page 45: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

Better Brain.Better Life.Better “Normal”…

Page 46: Dr Belinda Goodenough - CHEBA · “The illusion of normal” Dr Belinda Goodenough. Manager, Knowledge Translation Program. Dementia Collaborative Research Centres

One last Stötter challenge: How many people?....

(5)


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