Design Your Business Game
Geoff McDonald @IdeasMarketing #ideaslunch
Ideas ArchitectBook Rapper
Follow the conversation on Twitter: @ideasmarketing
?Geoff McDonald @IdeasMarketing #ideaslunch
It’s a business not a game!Part 1
Geoff McDonald @IdeasMarketing #ideaslunch
Geoff McDonald @IdeasMarketing #ideaslunch
Poll Question
Do you plan and
win in your business?
Geoff McDonald @IdeasMarketing #ideaslunch
Video Games
Groucho Marx, Philosopher
Business is too important to be taken seriously.
Video games are designed to engage your attention
The Gamification of Business
Design your work to achieve more in less time with less effort
Taylorism
Extraordinary focus leads to extraordinary results
Focus
What’s your world record?
Uniqueness
?Geoff McDonald @IdeasMarketing #ideaslunch
What makes it a Game?Part 2
Geoff McDonald @IdeasMarketing #ideaslunch
The game has a clearly defined edge
Boundary Line
It’s clear when you win and when you lose
Goal
You play against someone or something
Challenge
You can measure your progress
Scoring
Some actions are acceptable, some are not
Rules
?Geoff McDonald @IdeasMarketing #ideaslunch
Time to Play, well... Plan!
Geoff McDonald @IdeasMarketing #ideaslunch
Part 3
Context : What game are you playing?
Manifesto
Is making money your purpose in life?
Campaign
Who or what are you playing against?
Manifesto
Manifesto : To create or end?
Three types of capital to build in your business
Money
Ideas People
Campaign
How you win your game determines what action you take
Winning
What actions will win your game?
Winning
What actions or results are you going to count?
Scoring
Who are you going to be as you play your game?
Rules
Who else can play? Invite? Role? Manage?
Team
How do you inspire yourself to play and win?
Micro and Macro
Seven Things to Create Your Business Game
➊ Context➋ Winning➌ Opponent➍ Scoring➎ Rules➏ Team➐ Inspiration
?Geoff McDonald @IdeasMarketing #ideaslunch
What’s Next?Part 4
Geoff McDonald @IdeasMarketing #ideaslunch
Geoff McDonald @IdeasMarketing #ideaslunch
What’s your game?
ManifestoHow to Create Your BIG Idea
Previous Webinar : How to Attract Your Ideal Clients
Previous Webinar : Three Things Every Business Needs to Build
Money
Ideas People
Campaign
November 24th 12:30-1:15pm Facebook.com/IdeasMarketing
Which book?Next Webinar
Skip a week!
Melbourne • Thursday 1st December • 8:30am - 5:00pm
The Seminar Sandwich
Melbourne • Thursday 1st December • 8:30am - 5:00pm
3 Events in One Day
Ideas LunchManifesto 2012 Game
Melbourne • Thursday 1st December • 8:30am - 11:30am
The Seminar Sandwich
Manifesto
Melbourne • Thursday 1st December • 12:00pm - 1:30pm
The Seminar Sandwich
Ideas Lunch
Melbourne • Thursday 1st December • 2:00pm - 5:00pm
The Seminar Sandwich
2012 Game
Melbourne • Thursday 1st December • 8:30am - 5:00pm
$40 Lunch
$100 Seminar
$120 Seminar + Lunch
$160 2xSeminars + Lunch
Save $20
Save $80
Register : IdeasMarketing.com.au/workshops
The Seminar Sandwich
Ideas LunchManifesto 2012 Game
1010 20
Remembrance Day : Lest We Forget
11-11-11
