a mindset…a way of working…
a methodology…a system…a simple idea
“whenever you start a project, why not
regularly check in, see if what you’re doing
is heading in the right direction, and if it’s
actually what people want?”
• an iterative, incremental approach
• a way to easily adjust to stakeholder needs
• continuous improvement
Agile is…
- Jeff Sutherland
Agile Manifesto: Key Values
Individuals and interactions over processes and tools
Working software over comprehensive documentation
Customer collaboration over contract negotiation
Responding to change over following a plan
SprintsT-shapedVelocity
Burn-down chartsBacklog
Scrum master
Agile ≠ scrum
Sprint Planning
Daily Scrum (stand-up)
Sprint Review
Sprint Retrospective
Product Owner
Scrum Master
Developers
CE
RE
MO
NIE
SR
OLE
S
How agile has helped our team
Focus
Transparency
An empowered team takes ownership
Improved stakeholder management
Flexible planning
No more silos – collaboration!
Better prioritisation of things that matter
Respond faster to customer needs
Clear understanding of dependencies
But aren’t we all agile?
Have cross-functional collaboration?
Prioritise customer needs over business needs?
Prioritise learning and experimentation over opinions?
Allow responding to change vs following a plan?
Have a team that takes accountability?
Agile in B2B
Company culture
Get Sales involved
‘Formalise’ learnings
Marketing needs to drive
transformation
Is it for tech only?
Senior management buy-in is key
Consider team sizes
Works best with proximate teams
No vanity exercises
Need expert support?
What I’ve learnt along the way
Continuous improvement
Defining ‘done’
Always ask: is it adding value?
It’s okay if we’re not T-shaped
You can be agile and scrum without a product owner or scrum master
There’s the perfect agile world…then there’s the real world…
It’s not a replacement for strategy!