CARENET Company Presentation | 2014
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Healthy living can be fun + easy We want to improve the life of people by demonstrating to the world that healthy living does not have to be hard and can be lots of fun!
what we believe
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New$technologies$ New$trends$Enabler$ Driver$
Preven6on$
Wireless biosensors & body area networks
Key findings ! Global prevention
market worth over "US$ 2 trillion
! 81% of consumers are extremely or very interested in improving their personal wellness
! Top 3 things consumers are most likely to do today to improve their wellness:
1. Exercise 2. Eat better 3. Visit a spa
Social media & networks Gamification
mHealth " connectivity, ubiquity & bandwidth
Big data, computer power, & cloud server farms Virtual presence & telemedicine 2.0
Quantified self & self-tracking movement
Engaged consumers of individualized health care
Digitizing human beings
Feedback loops and small behavioral changes
Realization of anytime, anyplace health
Fine-tune body & mind
Source: SRI International’s 2011 Report
A new set of technologies and trends will popularize health
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Large amounts of wellness + health data currently sits in silos
Innovative health data + modern communication technologies are making traditional wellness and health systems more accessible, efficient and sustainable for everybody
what we observe
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If you provide people with the right data about their actions and behavior in real time, they start making positive adjustments to their lifestyles, setting more realistic health goals, and eventually improve overall quality of life.
New sensor based data is illuminating the human black box
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Consumers will lead the bottom-up health care revolution " The new generation of consumers will get into the driver seats starting to control their wellness, health and longevity by using modern technologies to provide real-time body data through wireless sensors, mobile phones and body area networks
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If you are a smart phone owner who exercises at least once a week and are interested in sports and fitness apps, chances are you are also willing to buy some kind of fitness sensor that connects to an app on your phone: ! 62.3% of the group were
prepared to buy such a sensor ! 82% of that active group
indicated that they would pay up to USD 140 for the device.
The market is striving for user-friendly health gadgets
what we do
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Carenet value proposition
+ Mobile health and lifestyle app for iPhone, iPad, Android + Seamless synchronization of body sensors in the market +
Proprietary health score methodology + Gamification-based challenges + Community of friends and family + Integration with
doctors + Virtual store offering a portfolio of tracking devices and other lifestyle solutions + Highest privacy and security
standards + Possibility for platform customization for Sponsors and Partners + English and Portuguese
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We created Carenet because we believe healthy living doesn't have to be hard. The goal is simple. You want to have something within you that says, 'Everything is okay’! Getting the best data from within you will provide individuals with exponentially more information about their bodies, in real time. We want to make this feedback relevant, fun and mobile.
People want to be in total sync with their body & mind
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24/7 # wherever you are # whatever you do! It’s your decision!
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Real Mobility means that data has to flow freely to be effective
+$Mobile app for iPhone, iPad and Android
Wireless & mobile body and activity sensors
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Carenet is pioneering the longevity market with a unique lifestyle platform that will change the way people monitor, understand and share their personal health & wellness data, and ultimately allows them to live a healthier and longer life through small actions and behavioral changes.
Carenet offers a smart choice as your personal health coach
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Immediate Feedback is critical to promote smarter choices
The Carenet dashboard functions like a feedback loop, providing people with information about their actions in real time, then giving them a chance to change those actions, pushing them toward better and healthier behaviors. Carenet manages 4 wellness areas: Move, Eat, Sleep, Body & Mind.
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The Carenet TrueAge® score is a unique calculation of people’s body’s health age, powered by the latest medical research & statistics. Contrary to the chronological age, the TrueAge® algorithm is designed to allow the correction of previous health mistakes and abuse of your body.
TrueAge® helps to understand how old your body really is!
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Recognizing that people are walking event recorders and that we just need biosensors to capture the data, and algorithms to process it, sets up the ability to track virtually any metric. Tracking data gets displayed in intuitive graphs, for selective time periods, in comparison to base and target values.
Self-tracking is self-knowledge through numbers & graphs
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Carenet promotes the idea of forming a community of care, engaging your friends & family, independent of distance and time zone. Use the system to check remotely on your kids, elderly parents, on your whole family, even if they live on the other side of the world.
The Community shares, compares & motivates better results