Attitudes, Thinking and BehaviourTransforming Rehabilitation Conference, 9/12/13
Baillie Aaron, Executive Director & Cofounder
Agenda
• Background• Life Coaching• Spark Inside• Success Metrics • Track Record• Partners & Supporters• TR Opportunities and Challenges
Background
• 18 to 25 year-olds are over-represented in the CJS– 10% of population vs 33% in CJS– Reconviction rates of 76% (prison) and 67%
(community sentence)• Why?• Need for specialised innovation
Life Coaching
Delving into clients’ values, motivations and goals by asking powerful, open-ended questions that engage them in guided self-reflection around their motivation to change
NO:✖Advice, suggestions or guidance✖Mentoring✖Counselling or therapy (incl. CBT)✖Sharing of experiences✖Teaching
Life Coaching: Evidence Base
• Proven international model– PACT (Canada): 43% success rate
• Strong research base– Men and women, young and old– Offending; drug and alcohol misuse; self-esteem
and aspirations; employment and education• Based in neuroscience– Institute of Coaching is at Harvard Medical School
Spark Inside
• What we do:– Pure life coaching– Clients: aged 15 to 25 in the CJS, London/Kent– Coaches: pre-qualified/accredited life coaches (e.g., ICF,
AFC)• One-to-one coaching– Through-the-gates (15 sessions: 9 in, 6 out)– In the community (8 sessions)
• Group coaching: the Hero’s Journey – In custody and in the community (1 to 3 sessions)
Spark Inside
• One-to-one coaching is best for clients who:– Want to change but don’t know how
• Leaving a gang• Getting out of crime
– Are going through a transition• Change in location• Youth to adult prison/supervision
• Group coaching also supports those who don’t want to change / aren’t ready yet
Success Metrics
• Identification of passions, skills, strengths and ambitions
• Focused, active goal pursuit• Active engagement in meaningful education,
employment, or training• Improved soft skills• Reduced offending / associated risk factors
Track Record
• Pilot (2013)– 50% engaged in employment, education and
training– 0% reconvicted for a new crime
• Independent evaluation– University of Cambridge’s Institute of Criminology
Partners & Supporters
YJB Evidence Awards national finalist
York House Group
Close collaboration with probation/prison officers and complementary charities/companies
TR Opportunities and Challenges
• Opportunities– Flexibility and responsiveness to client, market and
partner needs– Partnership-working
• Challenge: Innovation vs…– Track record– Cashflow to support PBR/risk transfer– Immediate scale– Human capital to work on bids / access social investment– Access to research
Life Coaching Vs. Mentoring
Coaching MentoringProfessional certification Life experience
Related life experience unnecessary
Related life experience necessary
No advice Advice and guidance
Client has answers Mentor has answers
Setting/reaching specific goals General professional development
Structured & fixed-term Informal and ongoing
Life Coaching: Theory of Change
Coaching addresses skills deficits, builds long-term cognitive ability and enables self-sufficiency by:
(1) building a growth-promoting relationship (2) eliciting motivation for change(3) improving capacity to change (positivity, resilience, and self-
efficacy)(4) facilitating the process of change (constructive
development)
Supporting theories include: social cognitive; adult development; nonviolent communication; immunity to change; solution-oriented therapy; positive psychology; mindfulness; self-determination theory; relational/cultural theory; emotional intelligence; and relational flow.