B L A C K.A Tuxedo.
Caviar.The little black dress.
Alain Pinel Realtors.
Title
7 Quick Tips:Selling Your Home for
Top Dollar
Michele Boudreau Presents
Direct 408.701.7175 | [email protected] | www.maboudreau.com
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Choose a Good Realtor Prepare Your Home for Market Set a Strategy for Your Move Choose the Optimal List Price Get Inspections Prioritize Showings Evaluate Offers Carefully
7 QuickTips: Getting Top Dollar
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Choose a Realtor at the Start• Don’t choose an agent based on price• Don’t choose an agent based on commission• Do choose someone who knows our local market• Do choose someone smart and trustworthy• Do choose someone who insists on
professional marketing• Do choose someone who knows
real estate contracts
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Prepare Your Home for Market
• Declutter: perhaps the most important thing. Get a Pod or 2!
• Get your agent’s advice and don’t take it personally• Check your
curb appeal• Staging – it is expensive
but will add to the overall returnon investment
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Set a Strategy for Your Move• If you can afford to buy before you sell, do it• For the rest of us:
– If at all possible, sell before you buy
– Contingent sales put you at a disadvantage during negotiations
– Be clear about personal vs. financial needs
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Choose the Optimal List Price
•Site like Zillow are limited•Your agent will run a market analysis for you•Use market dynamics to help determine pricing strategy•Price it right; don’t take the “bring me an offer” stance
or your property will get stale
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
A Word about Short Sales• A short sale occurs when the value of the home
is less than what is owed on the mortgage
• Lender(s) must agree to the transaction• Requires a realtor with specialized knowledge• It can be done!
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Get Inspections• Know what you are selling! Buyers hate
surprises.• In a negotiation, whoever has the
information has the power• At minimum, get property and
pest inspections• Recommend roof, chimney,
pool and soils/engineering in some cases• Inspections cost money, but will add to
the overall return on your investment
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Prioritize Showings• It’s all about exposure
– Make your home as available as possible• Don’t be home when potential buyers are
looking at your home – agent previews ok
• Pick up before showings• Turn on the lights• Report showings to
your agent
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Evaluate Offers Carefully
• Price is one factor• Qualifications of buyer?• Look for short contingency periods• Think like a lawyer• Negotiate aggressively NOW• Be prepared for a second negotiation
(don’t underestimate the value of inspections)
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Choose a Good Realtor Prepare Your Home for Market Set a Strategy for Your Move Choose the Optimal List Price Get Inspections Prioritize Showings Evaluate Offers Carefully
7 QuickTips: Getting Top Dollar
apr.com | APR COUNTIES | Santa Clara | San Mateo | San Francisco | Marin | Sonoma | Alameda | Contra Costa | Monterey | Santa CruzDirect 408.701.7175 | [email protected] | www.maboudreau.comDirect 408.701.7175 | [email protected] | www.maboudreau.com
Additional Free Resources• Silicon Valley Market Report – weekly
market statistics by zip code. Subscribe• Current list of recent home sales in your
neighborhood• Full Competitive Market Analysis for
your property• Complimentary real estate consultation
Call 408-701-7175 or [email protected]