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From Being Good to Doing Good
A Conference on Peace Through Commerce
University of Notre Dame
November 13, 2006
John J. FernandesPresident and CEO
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Overview
• AACSB’s View of Business Education
• Peace Through CommerceFrom Being Good to Doing Good
• Leading Schools
• Getting Started
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AACSB’s View
Ethics Education in Business Schools
(2004)
Why Management Education Matters
(2005)
A World of Good (2006)
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Business Schools
Well-positioned to encourage peace…
• Strong ties to business communities
• Drivers of economic development
• Commitment to experiential learning
• Vision and ability to succeed
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Peace Through Commerce
At the intersection of…– Ethics – Social responsibility– Social entrepreneurship– Service learning– Globalization– Relevance and application– Investor returns
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Peace Through Commerce
Potential programs…
• Micro credit
• Entrepreneurship workshops
• International exchanges
• Skill development workshops
• Executive speakers
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Peace Through Commerce
Potential Alliance Partners…
• Habitat for Humanity
• Peace Corps
• United Nations
• Local or international NGOs
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Leading Schools
Integral part of the school’s culture
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Leading Schools
Business as an Agent for World Benefit
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Leading Schools
Thunderbird for Good
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Leading Schools
Center for Citizen Peace
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Leading Schools
Social Entrepreneurship Focus
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Getting Started
• Seek interested participants
• Integrate into school’s culture
• Develop alliances with other organizations
• Programs can be local and/or international
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Questions
