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TheFutureofFairTrade
Author:BBCRadio:TheFoodProgramme[Podcast].Date:Jan2014recordedTime:(27:54)Level:*****[B2/C1]Link:http://www.bbc.co.uk/programmes/b03vzhp5
Keyvocabulary
• Cologne(Germany)• IvoryCoast• BristolCity• ConfectionaryFayre• Toover-claim• Nestle/Mars/Cadbury• Towater-downsomething• Thebigpicture• Misconceptions• Ingredient• Marginal• Unethical• Nichemarket• Strictguidelines• RainForestAlliance• Squeezeout/pushout• GMCrops/SugarBeet• Redundant• Auditing•
[Map/keyimages-nextpage]
Hill,M.(2014,February,24).ThefutureofFairtrade.TheFoodProgramme.[Podcast].Retrievedfromhttp://www.bbc.co.uk/programmes/b03vzhp5Copyright:Thesematerialsarephotocopiablebutpleaseleavealllogosandwebaddressesonhandouts.Pleasedon’tpostthesematerialsontotheweb.Thankyou
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Teacher/StudentTheFutureofFairTradeQuestions
Aim:todevelopthestudents’abilitytolistentoaradioshow,totakenotesandthenusethenotestoanswerarangeoftesttypequestions.LessonTime:Approximately1:30-2:00hoursPodcastTime:(27:54)Level:*****[B2/C1]
LessonPlan1.Leadin
• AskStudentstodiscussthe‘title’andpredictthecontentoflecture• Askstudentstowritedownanykeyterms/languagefromtheirdiscussion• Feedin/checkkeyvocabulary/images
Important:DownloadPodcast- http://www.bbc.co.uk/programmes/b03vzhp5Option#1:Listentothefirst15minutes[0:00-15:10]1.Studentslistenonce–takenotes2.Giveoutquestionspart1-insmallgroupsstudentsdiscusstheiranswers3.Feedbackasaclass/provideanswerstogroupsListentothesecond[15:09-27:54]1.Studentslistenonce–takenotes2.Giveoutquestionspart2-insmallgroupsstudentsdiscusstheiranswers3.Feedbackasaclass/provideanswerstogroupsOrOption#2:SendstudentsthelinkorsetupinthepreviousclassandtheylistentothePodcastathome.TheycanlistenasmanytimesastheylikeBUTmustbringindetailednotestonextclass.1.Giveoutbothsetsofquestions2.Studentsusetheirnotestodiscussandanswerthequestions3.Feedbackasaclass/provideanswerstogroups
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ThefutureofFairtrade[BBCRadio4]QuestionsPart11.WhenwasFairTradeestablishedandbywhom?
___/22.Whatwasthefirstproductandwhenwasitreleased?
___/23.Whatistheminimumpricepaidpertonne?WhatistheFairTradePremium?Howmuchisit?Whatisitspenton?
___/44.Statistics-Whatdothesenumbersrelateto?3-7Euros 1:3 ¼ 1.2% 3bn 5m
___/65.Whatisthe‘newchange’called?Whyisthisimportant?
___/26.WhatistheissueinSwitzerland?
___/17.WhatisthekeyproblemwithFairTradesales?
___/1Total___/18
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QuestionsPart21.Whatisthemaincriticismwiththe‘newchange’?
___/12.HowhastheFairTradeFoundationlogochanged?
___/13.HowfairisFairTrade?UniversityLecturerfromBrighton3keypoints…
___/34.BristolCity:Whatisimportantaboutthiscity?
___/15.PhilipBoothfromInstituteofEconomicAffairs:Whatishiskeyphrase?
___/16.InternationalSalesforColumbia:WhyaretheColumbianfarmersnotFT?
___/17.Thenext20years:HowwillFairTradeevolveoverthenext20years?2points
___/2Total___/10
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QuestionsPart1ANSWERS1.WhenwasFairTradeestablishedandbywhom?20yearsago/1994Oxfam/ChristianAid/Tradecraft/Worlddevelopmentmovement/Women’sInstitute(anyoneoftheseorganisations)
___/22.Whatwasthefirstproductandwhenwasitreleased?Chocolatein1994
___/23.1Whatistheminimumpricepaidpertonne?2WhatisFairTradePremium?3Howmuchisit?4Whatisitspenton?
1. $2000pertonne2. Extramoneytoimprovequalityoflife3. $200pertonne4. Schools/healthclinicdrinkingwater/newplants
___/44.Statistics-Whatdothesenumbersrelateto?3-7Euros Eurosperproducerperyearforauditing(AuditFlowCert)1:3 BananasareFT¼ CoffeeisFT1.2% GlobalsalesofCocoa3bn Worldsales/1.5bnUK5m CocoafarmerswanttobeinvolvedinFairtrade
___/65.Whatisthe‘newchange’called?Whyisthisimportant?FairTradeSourcingProgrammeTheoldmodelwasthatallingredientsinaproductmustbeFairTradeBUTnowjustoneproductisok.E.g.beforethechangeboththesugarandcocoahadtobeFTbutnowjustthecocoaisfine.
___/26.WhatistheissueinSwitzerland?Swissuseonlytheirsugarbeet
___/17.WhatisthekeyproblemwithFairTradesales?NotenoughSales
___/1Total___/18
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QuestionsPart2ANSWERS1.Whatisthemaincriticismwiththe‘newchange’?
• Dropstandards/moresales/foodproductioncontrol/misconceptions/createconfusion/Abasiclabel(anyoneofthesepoints)
___/12.HowhastheFairTradeFoundationlogochanged?Puttheexactingredientonthelabel/whitelabel
___/13.HowfairisFairTrade?UniversityLecturerfromBrighton3keypoints…
• UniversityLecturerfromBrighton• Benefitnomoreorlessthanothermarkets• 0.01%sales/companiesdon’tbuyaminimalquantity(noguarantee)• Good-longtermcontractsBUTnotenforceable• FTTownsiscreatingamonopoly(oppositethisethic?)(anyofthesepoints)
___/34.BristolCity:Whatisimportantaboutthiscity?FairtradeCity/councilsupportsFairtrade100%bananasareFTtoschools
___/15.PhilipBoothfromInstituteofEconomicAffairs:Whatishiskeyphrase?FairTradeabsolutism?[OnlyuseFTproducts-communities/towns/churches]
___/16.InternationalSalesforColumbia:WhyaretheColumbianfarmersnotFT?Economicsforcesthemtoworkclosely-don’tneedit
___/17.Thenext20years:HowwillFairTradeevolveoverthenext20years?2points
• EveryonewillhaveheardaboutFT• MoreFTprinciplesmainstream• Makeitredundant/betterbusinessprinciples.(anyofthese)
___/2Total___/10
OverallTotal___/28