Top Banner
1
22

Zeumo Overivew

Dec 18, 2014

Download

Education

halcato

 
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Zeumo Overivew

1

Page 2: Zeumo Overivew

A hyper-personalized communication and

engagement hub for schools.

2

Page 3: Zeumo Overivew

Our GoalConnect teens with Information& Opportunities

helpful

3

Page 4: Zeumo Overivew

Through the power of

Social,local,Mobile.

4

Page 5: Zeumo Overivew

Why Zeumo?

5

Page 6: Zeumo Overivew

25,000,000 Americans between the ages of 12-17

reaching students

97% online once a week; 88% online several times a day

87% of 14-17 year olds, or nearly 15,000,000 students,

own a cellphone.*

*2011 Pew Internet & American Life Project

6

Page 7: Zeumo Overivew

“We know where to go to get useless information, but where do we go to get

useful information?”-- Marcus, Age 17

their challenge Average teen spends over 7 hours a day with

various digital devices

Sees 1,800 brand images and

ads every day

And sends over 3,000 texts/

month

7

Page 8: Zeumo Overivew

information SILOS

8

Page 9: Zeumo Overivew

SchoolFinding

aJob

CollegeAccess

PeerPressures

ExtraCurricularActivities

Reality: the information students need is in too many disconnected silos.

9

Page 10: Zeumo Overivew

Two Main Sources of Information:

Texting & Social Networks

Only 6% ofteens use

email daily.

1975 called.It wants it’sPA system

back.

reaching studentsWhat Doesn’t Work What Works

10

Page 11: Zeumo Overivew

Welcome to ZEUMO

11

Page 12: Zeumo Overivew

P.S.: Named after the little

known ancient Greek god

of mobile technology.

12

Page 13: Zeumo Overivew

WhatMakesZeumo

Different?13

Page 14: Zeumo Overivew

STUDENT first

SchoolGradeAge

GenderEthnicity & Heritage

College Goals

Special InterestsMusicSports

Performing arts Leadership

Jobs College info

Out of school opportunities

Users Receive Info Based On...

14

Page 15: Zeumo Overivew

CONTENT feeds

CLUBS teams

COLLEGE COMMUNITY

Do Good

BRAIN BREAK

SCHOOL NEWS

15

Page 16: Zeumo Overivew

Chime-In gives teens a Voice & Vote on issues

and topics relevant to their life.

A daily “pulse check” that helps schools better

monitor culture and climate.

Chime in

16

Page 17: Zeumo Overivew

Drama-free and bully-free

Safeguards boundaries

Targeted messaging

Polling

Direct messaging

Verified Student Users

Youth Engaging

Academic info

Ad-free

Job and internship listings

Demographic data analysis

ChannelsA

ttri

bute

s

17

Page 18: Zeumo Overivew

core benefits Ability to “narrowcast” information to students

Real time social-emotional data via Chime In

Makes it easy to connect students with community partners

For Schools:

18

Page 19: Zeumo Overivew

core benefits For Community Partners:

Easily disseminate information

Real time data on student needs and interests

Interactive, hyper-personalized messaging

Strengthen connectivity with schools

19

Page 20: Zeumo Overivew

core Benefits“Signal-to-Noise”

Know Your Classmates

Private, Secure, & Drama Free

One place that brings it all together

For Students:

20

Page 21: Zeumo Overivew

Why Zeumo “If you want to be relevant in a young person’s world, you don’t have a choice on whether you’re going to DO social media, the question is how well will you do it.”

-- Erik Qualman

21

Page 22: Zeumo Overivew

22