Work wants to be social: 5 lessons from SlideShare Rashmi Sinha.

Work Work wants to wants to be social: be social: 5 lessons 5 lessons from from SlideShareSlideShare

Rashmi Sinha

1. Make it 1. Make it social & playfulsocial & playful

Sharing is a Sharing is a game. Views game. Views are points. are points. Twitter is our Twitter is our leaderboardleaderboard

““The best site to The best site to pretend to be working”pretend to be working”

User who shall remain anonymous

Chart of trafficChart of traffic

30 million monthly unique visitors

2. The social 2. The social web is visualweb is visual

Visual explanation of health care

A visual resume

3. Build a strong 3. Build a strong core, use MANY core, use MANY platforms for platforms for distributiondistribution

Google Search

Facebook Twitter

iPhone & Android

Facebook Twitter

Strong coreStrong core

Look Look Ma! No Ma! No FlashFlash

4. Reinvent old 4. Reinvent old paradigmsparadigms

Big & small companies use to directly communicate

5. Expand your 5. Expand your visionvision

““Can I share my videos Can I share my videos of talks, webinars, of talks, webinars, demos and demos and screencasts?”screencasts?”

Eric Ries Eric Ries video on video on SlideShare!SlideShare!

Eric’s Eric’s channel channel with all with all types of types of contentcontent

Eric’s Eric’s video video on on LinkedinLinkedin

YouTube for PowerPointYouTube for PowerPoint

World’s Largest Professional World’s Largest Professional Sharing CommunitySharing Communitypresentations, videos, documents

circa 2006

circa 2010

Thank you!Thank you!Find me: http://www.twitter.com/rashmi

Slides at: http://www.slideshare.net/rashmi