Wooga The Benefits of Specialisation In Mobile Gaming
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WoogaThe Benefits of Specialisation
In Mobile Gaming
GET YOUR TICKET TODAY!www.noah-conference.com
2-3Tempodrom, Berlin Old Billingsgate, London
NOV201722-23 JUN2017
SAVE THE DATE
WOOGA – CASUAL MOBILE GAMING
Founded in 2009
Mobile first since 2012
Casual games for mobile platforms
~250 employees from more than 40 nations located in Berlin
5 Hits, 3 platforms, 3 genres
Mobile Gaming is a $40bn Industry
Top 60 Grossing iOS & Android - US
But with Vastly Different Segments
Clear Benefits to Specialisation
Casual Mobile Gaming Markets
PUZZLE
$3bn Global Market
CASUALSIMULATION$1bn Market
HIDDENOBJECT$100m Market
Casual Gamers
PUZZLE60% FemaleAvg 39 yrs
CASUALSIMULATION
50/50 SplitAvg 36 yrs
HIDDENOBJECT
80% FemaleAvg 45 yrs old
These gamers don’t commit to just one game
There is a
53% overlap
between these three genres
Powerful Network Effects
The Wooga Network
We connect and reconnect with our audience…
Multiple Times…
Across Multiple Games
Player Dynamics are Consistent
We understand and can forecast our Players economics
Lower and More StableCustomer Acquisition Costs
We truly know our Audience
Wooga’s World of Casual Games
Connect Players Across Multiple Games
Highly accurate LTV and revenue forecasting
Maximise Payoff from Customer Acquisition Costs
Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online verticals, a broad range of over 500 investors as well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes management distraction
NOAH Advisors is globally well connected and has direct access to virtually all key players in the industry
Knowledge of and strong relationships with potential buyers’ key decision makers
Proactively finds and unlocks attractive investment opportunities for leading investors
Annual NOAH Conference in its 8th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions with sizes of several billion euros
24 successfully completed NOAH Advisors transactions underline successful transfer of M&A competencies to the Internet sector
Entrepreneurial mind-set, focused on growing the business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align interests of clients and NOAH Advisors, and demonstrate conviction to deliver top results
Creative deal solutions
September 2015
December 2014
September 2014
October 2014
May 2014
Sale of a 70% stake in
to
Exclusive Financial Advisor to Drushim and its Shareholders
Sale of 100% of
for $800m to
Exclusive Financial Advisor to Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to Trovit and its Shareholders
Sale of controlling stake in
to
Exclusive Financial Advisor to Facile.it and its Shareholders
sold 100% of
for $228m to a joint venture between
Exclusive Financial Advisor to Yad2 and its Shareholders
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET CORPORATE FINANCE BOUTIQUE
September 2016October 2016
May 2016
Investment in
by
Financial Advisor to Oakley Capital
Exclusive Financial Advisor to 10Bis and its Shareholders
®
Marco RodzynekManaging Director & Founder
Jan BrandesManaging Director
Justus LumpeManaging Director
The NOAH Advisors Core Banking Team
Nikhil ParmarDirector
10Bis Drushim
Acquisition of a Majority Stake in
by
from
at a valuation of €300m
Investment in
Exclusive Financial Advisor to KäuferPortal and its Shareholders
by
84% Ownership
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