Testing Mobile Apps Under Real User Conditions Introducing the Wind Tunnel TM © 2015, Perfecto Mobile Ltd. All Rights Reserved.
Testing Mobile Apps Under Real User Conditions
Introducing the Wind TunnelTM
© 2015, Perfecto Mobile Ltd. All Rights Reserved.
3/1/2016 2© 2015,Perfecto Mobile Ltd. All Rights Reserved.
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- Physical experience and interaction gives way to Digital
- Digital is an Omni-Channel strategy
- Mobile is the first screen among connected consumers
Mobile
Social
Enterprise End User
Web
Internet of Things
The Digital Transformation
Problem
3/1/2016 3© 2015,Perfecto Mobile Ltd. All Rights Reserved.
The Mobile ExperienceQuality Challenge
1) Building common user environment condition profiles into test suites
2) Assembling multiple solutions to execute tests across profiles
3) Seamlessly integrating user condition testing within Continuous integration pipelines
4) Analyzing app performance blind spots
Rethink Functional Testing for Digital Experience
Introducing the Wind TunnelTM
Easily bring your end user conditions to the lab
Offer a test environment that expands coverage to real world user conditions
So that,
1. Application flaws are exposed
2. Mobile-user expectations are met
3. Business outcomes are assured
3/1/2016 5© 2015,Perfecto Mobile Ltd. All Rights Reserved.
The Wind TunnelTM User Flow
Wind Tunnel
Profile Selector
Usage Patterns1. Login2. Search3. Select4. Add to cart5. Payment6. Shipping7. Checkout
Unchanged Test FlowsUser Journey
Existing Flows
Analyze &
Optimize
• Lives in NY
• iPhone 6S • Verizon Customer• Constant WhatsApp msg
Georgia
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3 4
Coverage extended with User Personas
3/1/2016 7© 2015,Perfecto Mobile Ltd. All Rights Reserved.
Persona: Meet Georgia
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• Georgia• 47 year old high income, corporate road warrior
living in Manhattan traveling to San Fran & London
• Traits• Network: Constantly connected, frequent
network switches across various WiFi and cellular networks
• Brands of choice: Apple & Verizon• Device(s): iPhone 6S, Smartwatch & iPad Pro• App loyalty: Intense social user, WhatsApp, Mobile
Banking and PO & Expense Report approvals
Network
FormFactors
Apps
Location
Persona: Meet Ross
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• Ross• 20 year old college student, based in Miami
(travels home to San Fran)
• Traits• Uses older phones – iPhone 4, 2-year-old Android • More Wi-Fi based app activity than cellular
because travel is limited• Social, eLearning, entertainment, music,
multimedia apps• Lots of web searching and browser activity for
school work• Frequent concerns over low battery
Location
Network
FormFactors
Apps
3/1/2016 10© 2015,Perfecto Mobile Ltd. All Rights Reserved.
Create your own!
Can Alon navigate to the nearest Starbucks store?
3/1/2016 11© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Can Alon navigate to the nearest Starbucks store?
3/1/2016 12© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Problem
3/1/2016 13© 2015,Perfecto Mobile Ltd. All Rights Reserved.
The Business Objectives
Innovation and thought leadership
New Business Opportunities
Higher Quality Of Service and Brand Engagement
Operational Efficiency
“In the new world it is not the big fish which eats the small fish,it is the fast fish which eats the slow fish.”
3/1/2016 14© 2015, Perfecto Mobile Ltd. All Rights Reserved.
Thank You
© 2015,Perfecto Mobile Ltd. All Rights Reserved.