What Influences Salary of First-Time Faculty Positions in Marketing? Angeline G. Close, UNLV Julie A. Guidry, LSU Kent Monroe, U. Illinois/U. Richmond 2007 AMA Winter Educators’ Conference
Dec 31, 2015
What Influences Salary of First-Time Faculty
Positions in Marketing?
Angeline G. Close, UNLVJulie A. Guidry, LSU
Kent Monroe, U. Illinois/U. Richmond
2007 AMA Winter Educators’ Conference
Overview
• Previous Research
• Methods
• Variables of interest
• Results
• Discussion
• Limitations/Next Steps
Previous Research• No previous research on factors that impact
salary in marketing• Research has been descriptive
• DocSIG “Who Went Where” Survey• Focus: initial assistant professor placements• Sample: doctoral candidates who have accepted tenure-
track positions in marketing departments• The Dickson Report
• Focus: previous hires and future hiring plans at all levels
• Sample: Department chairs (marketing)
• Research in other business disciplines
Methods
• Data– Responses (n=151) from the annual
“Who Went Where” survey for 2005 & 2006– Candidates hired at U.S. institutions
• Survey Procedures– Conducted in April– Survey announcements
• Information Collected– Salary & hiring institution characteristics– Information about the job search process– Characteristics about the informant
Variables of Interest
• Factors students had some degree of control
• Publication record• A-level, B-level, proceedings
• Dissertation status
• Teaching experience
• Years in the doctoral program
• Managerial experience
• AMA-Sheth doctoral consortium attendee?
• Number of letters of applications
ANOVA:Dissertation Status
DISS_STA
Diss defendedPD--w ith dataPD--no dataProp not defend
Me
an
of
ba
se s
ala
ry110000
100000
90000
F = 8.47
p < .001
Hierarchical Regression:Steps 1 & 2
Variable β R2 ΔR2
Step 1 .070***
Year .266***
Step 2 .404*** .333***A’s Submitted .141*A’s Past 1st Review .116A’s Published .330***B’s Submitted -.099B’s Past 1st Review -.026B’s Published -.066Proceedings -.056Proposal not defended -.282***Proposal defended, but no data -.165**Dissertation defended -.224***
* p < .10** p < .05***p < .01
Hierarchical Regression:Steps 3 & 4
Variable β R2 ΔR2
Step 3 .444*** .040***
Teaching experience -.175**
Years in program .140*
Step 4 .482*** .039***
Managerial experience -.112
Application letters .109
Doctoral consortium .117*
* p < .10** p < .05***p < .01
Descriptive Statistics:A-Level Publication Variables
Variable Category Percentage
2005 2006A’s Submitted 0 62.3 63.4
1 27.5 26.8 2 4.3 6.1 3 or more 1.4 3.6
A’s Past 1 Review 0 78.3 68.81 15.9 26.32 1.4 3.8
3 or more 2.8 1.2A’s Published/ Forthcoming 0 88.4 82.9
1 5.8 9.82 2.9 4.9
3 or more 1.4 1.2
Descriptive Statistics:Dissertation Status
Category Percentage
2005 2006
Proposal not defended 18.8 32.9
Proposal defended—no data 31.9 15.9
Proposal defended—with data 39.1 43.9
Dissertation defended 5.8 6.1
Discussion
• Shooting for/publishing in A’s explains most variance in salary
• Publishing in other journals/conferences is not significantly related to salary
• Dissertation status is also critical• Those who interviewed at AMA with a defended
proposal AND data commanded highest salaries
• Years in program/doc consortium had positive influence on salary
• Teaching had negative influence on salary