Page 1 WELCOME TO THE JUNGLE FUNDRAISING IN EUROPEPage 2 TheFamilyPage 3 1 - FUNDRAISING A GENERAL THEORYPage 4 4 REASONS TO RAISE MONEYPage 5 TEAMPage 6 SOCIAL PROOFPage 7 TECH/PRODUCTPage 8 TRACTIONPage 9 BA / LOVE MONEY SEED SERIES-A LATER STAGE TEAM SOCIAL PROOF TECH/PRODUCT TRACTION ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔Page 10 FUNDRAISING ARE TAILOR-MADEPage 11 IT’S NOT THE GOAL IT’S JUST THE MEANPage 12 RELATIONSHIP WITH STRINGS REALLY ATTACHEDPage 13 TERMS MORE IMPORTANT THAN MONEYPage 14 FUNDRAISING CAN BE A KISS OF DEATHPage 15 2 - FUNDRAISING IN EUROPEPage 16 UK "Page 17 FRANCE #Page 18 GERMANY $Page 19 REST OF EUROPE %Page 20 US &Page 21 oussama@thefamily.co mailto:oussama@thefamily.co?subject=