Webcast 03 31-11 on bringing the sbp web template to life-final

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Bringing Your New Website to Life

Strategic Business Partner Webcast


5 Focus areas to dominate the our industry

1. Technology2. Science3. Service4. Brand5. You

Strategic Intent


Bringing Your New Website to Life| 2


My initiatives to support Brand and You

1. Profiles Partner Marketing System2. New PI corporate website (launches Saturday)3. New PI corporate blog & social properties4. New SBP website template

Strategic Intent




My initiatives to support Brand and You

1. Profiles Partner Marketing System2. New PI corporate website (launches Saturday)3. New PI corporate blog & social properties4. New SBP website template

Strategic Intent



Enhance:Quality, Consistency, Efficiency, Effectiveness


The importance of a good web site



• Christian Rizy, Director• Stuart Feil, Dditorial Director• Brenna Sniderman, Survey Manager• Bill Millar, Report Author





Over 60% of executives search the Internet daily





The Internet is an executive’s most valuable information resource





Executives prefer to do much of their own research





It takes only 1/20th of a second for Web surfers to make a decision about a siteSource: Journal of Behavior and Information Technology





• Assessments are serious business

• We must strive to build the highest levels of credibility and trust





Buyers will visit your website as they conduct their due diligence on you





Buyers will visit your website as they conduct their due diligence on you

It takes only 1/20th of a second for Web surfers to make a decision about a site





Survey Says:

98% WOULD NOT CONSIDER this partner.





Survey Says:

87% WOULD CONSIDER this partner.





You put yourself at a serious disadvantage by not having a high quality web site!

98% Negative 87% Positive





Cluttered, Crappy & Confusing Neat, Clean & Organized

Live April 2





PI Partner Web Site PI Corporate Web Site

Live April 2





PI Partner Web Site “I saw the new website and it looks great. With all the new tools and training, you are making it much easier and are significantly increasing the chances for success for new partners.”

“This is absolutely awesome! My compliments to the great team at Profiles.”

“This is going to be great. Thank you.”

“John, thank you. This is great.”

“This is incredible! I currently have to sites and I will replace one with this. Thank you.”

“John, this is FANTASTIC! My huge thanks to all who have worked on this.”

Some Excitement!


Summary of benefits



PI Partner Web Site • Attractive• Credible• Aligned• Save time• Reduce stress• Builds confidence• Get market ready• Free (almost!)





We will retire these pages by July 1, 2011


Important points before you start



• Templates available for no charge• Templates will get you 90% of the way• You will probably need a web master for

the final 10% of the required work• Basic implementation $400, 3 days• You may need a web hosting provider• Do not link to Profilesinternational.com• Please do not “borrow” images, icons or

content off the new Profiles web site


Essential Next Step….



Please follow these instructions

Link to Instructions: http://partner.profilesinternational.com/index.php


Webmaster Resource

Dave HanasPrincipal DesignerDavid Hanas Design LLC

Office: 267.982.2259Mobile: 267.237.5263

Email: [email protected]

http://www.davehanas.com

mailto:[email protected]

http://www.davehanas.com/


Case Study - General Process


Step #1: Introduction

• Contact me via email. We'll setup a appropriate time to speak.General availability is M - F, 9AM to 5PM EST.I am in Philadelphia, PA.

• Typical introduction runs about 15 - 20 minutes.Please tell me about your business!

• We'll discuss your current website setup, if you have one.

• Domain name registrar

• Website hosting provider

• Any special issues related to your website

• At the end of our conversation, we'll agree on our next steps

• I'll then send you my standard email outlining some general terms, our next steps, and a checklist of the assets needed.




Step #2: Assets & Content Review

• Supply necessary assets through email or FTP

• I'll review all your graphics for quality & integrity

• I'll review your text for length & formatting. Please proof read before sending. And please provide text in manuscript format (Microsoft Word preferred).

• I'll review your website server setup – credentials, login, and technology.If you have an existing website, and do not have this information, I’ll need you to put me in touch with your technical representative

• Once I approve the assets, development begins.

• PLEASE NOTE: Provide all the necessary assets at one time.If we are missing items, we will be unable to start.




Step #3: Development

• I’ll initially build your website on my server for review purposes.The first build is typically ready 2 to 3 days after asset approval.

• I’ll provide you with a link to review.Please take no more than 2 days max to review the website.

• Provide feedback in written format – but please call if something is not clear. I always enjoy getting to know my clients!

• After feedback is provided, changes are made, typically taking 1 - 2 days

• The second build of the website is presented

• Once approved, transfer process begins.

• PLEASE NOTE: More than 3 revisions constitutes additional work. Typically, only 1 revision is needed.




Step #4: Transfer

• The transfer process is different in every situation;It is dependent on the hosting setup, and complexityof the transfer.

• Generally, it takes no more than a day to properlytest & complete.

• When the site goes live, I will notify you.

• I encourage & urge you to test the new site, forms, links, etc.

• Your website is complete, and now live!

• I wish you & your business success with the new website.


Case Study - Lessons Learned


Some Tips…

• It can feel like a daunting task updating your website. But I’m here to work with you, and I have plenty of experience working with people that have never done this before.

• Have everything collected (to the best of your ability) when you are ready to start. Text should be written & finalized, headshot should be ready, and most importantly, your logo. I am sorry, but I cannot redraw your logo, or make it look better if you do not have the proper files.

• If you do not have your website credentials, make sure you know who to contact, or put me in touch with.

• Custom work can performed on the templates if desired. A separate estimate for this work will be provided at a standard market rate. Profiles recommends at this time that you do not customize the templates.


Examples


Who have I helped so far…

• http://assessmentproviders.com - Dick Bell

• http://pacificinnovators.com - Buddy Burke

• http://thepeopledoc.com - Scott L. Derrow

• http://bestinclassemployees.com - Richard D. Turns

• http://becinc.biz - Rebecca Matchette

• http://furmanandassociates.com - John S. Furman

• http://e-mergeconsultinggroup.com - Jonathan Whistman (consulting / support)

• http://billrobinson.ca - Bill Robinson (consulting / support)

• http://signatureadvisors.net - Neil A. Wilson (consulting only)

• http://enterprisedesigngroup.com - Rick Smith (in progress)

• http://wa.clients.davehanas.com - Maureen Catania (in progress)

• http://vip.clients.davehanas.com - Eva Jenkins (in progress)

Webcast 03 31-11 on bringing the sbp web template to life-final

Business

good web site

consulting

web surfers

support brand

general process

strategic

case study

general terms