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VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

Jun 13, 2015

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Jeremy Kann, General Manager of Tough Mudder, shared how the unique values and culture of their community of participants has grown the number of challenges to over 60 all around the world. The Tough Mudder Pledge: "I put teamwork and camaraderie before my course time."
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Page 1: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder
Page 2: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

Tough Mudder is:

Page 3: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

A COMMUNITY

Page 4: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

authentic

Page 5: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

FEARLESS

Page 6: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

INSPIRING

Page 7: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

UNAPOLOGETIC

Page 8: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

TEAMWORK

Page 9: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

The new luxury good

Page 10: VicHealth Physical Activity Futures Jam Presentation: Jeremy Kann, Tough Mudder

AS A TOUGH MUDDER I PLEDGE THAT

I UNDERSTAND THAT TOUGH MUDDER IS NOT A RACE BUT A CHALLENGE I PUT TEAMWORK AND CAMARADERIE BEFORE MY COURSE TIME I DO NOT WHINE KIDS WHINE I HELP MY FELLOW MUDDERS COMPLETE THE COURSE I OVERCOME ALL FEARS