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@jacovdh #uxjhb2016
UX Strategy
Fundamentals
Jaco van den Heever
@jacovdh #uxjhb2016
About me
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Now | Future | Plan | Metrics
What is UX Strategy?
@jacovdh #uxjhb2016
The importance
of labels
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Why is UX Strategy
important?
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Just do it
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Corporate Strategy
UX Strategy
Market opportunities | Competitor data | Pricing models