US Dehydrated Potatoes – A world of opportunities TK Kuwahara International Marketing Manager US Potato Board.

US Dehydrated Potatoes – A world of

opportunities

TK KuwaharaInternational Marketing Manager US Potato Board

United States Potato Board

• Headquartered in Denver, Colorado, USA

• Represent approximately 4,000 growers

• Non Profit Organization – Approximately 25 countries around the world– Dehydrated, frozen, fresh, seed

The United States Potato Board was created in 1971. Its initial focus was to overcome the negative nutrition image of potatoes. The

board continues with this focus, but has also added many other initiatives.

International Food Assistance Initiative (IFAI)

Started in 1999 by US potato growers

to bring dehydrated potato products to food

assistance programs worldwide

USPB International Food Assistance Initiative

• Proposal development

• Commodity & food basket analysis

• Providing risk free samples

• Providing training and workshops in the US and abroad

• Recipe development

• Other technical assistance

• Monitoring and evaluation

Adventist Development & Relief Agency

Africare

CARE

Counterpart International

Food for the Poor

International Partnership for Human Development

Mercy Corps

National Emergency Committees

Project Concern International

Save the Children

United Methodist Committee on Relief

World Food Programme

World Vision

USPB-NGO Partnerships

Countries

• Armenia • Bolivia• Burkina Faso

• El Salvador • Georgia • Guinea• Haiti • Indonesia• Jamaica

• Kenya • Kyrgyzstan• Moldova• Nicaragua• Romania • Senegal• Tajikistan• Ukraine• Zambia

Dehy has been used in:• Food for Education• Take Home Rations • Maternal Child Health

and Nutrition Programs• Institutional

Feeding/Malnourished Individuals

• Programs targeting people living with HIV/AIDS

• Disaster Relief

Manufacturing DehydratedPotatoes starts with high quality fresh

potatoesRusset

varieties –

•Raw Potatoes Received

•Washed & Peeled

•Sliced

•Rinsed

•Pre-cooked

•Cooled

•Cooked

•Mashed

•Dried

Manufacturing Potato Flakes

The dehy potatoes you consume in the US are the same high quality dehy potatoes utilized

in food assistance programs!

Dehydrated Potatoes (dehy)

Standard Potato Flakes

Standard Potato Granules

Dehy Potatoes Are Ideal for Food AidThey are:

• Easy to prepare• Fuel and time efficient• Tasty – well accepted• Versatile • Nutritious • Inexpensive• Shelf stable

Cooking Made Easy

All it takes to prepare mashed

potatoes is to add the flakes or

granules to boiled or treated water

Dehy can be made anywhere

Well accepted by all ages

Cooking with Dehy • Dehy can be used:

– Porridge– Mashed potatoes– Fritters– In soups– As a filling for a pastry– In bread and pastry dough– To make dumplings– In baked, fried and boiled

preparations– To extend staple items

Cooking with Dehy• To make wholesome and

nutritious dishes, combine dehy with:

– Meats

– Beans

– Vegetables

• Combining dehy with vegetables and/or protein sources boosts the nutritional content of the dish

Nutrition Information For 100 Grams Dehydrated Potato Flakes

Nutrient Unit

Potato Flakes, dehydrated, dry form

Water g 6.5Energy Kcal 358Protein g 8.35Total Lipid g 0.39Carbohydrate g 81.2

Fiber, total dietary g 6.9Ash g 3.54Calcium mg 25Iron mg 1.2Magnesium mg 65Phosphorus mg 154Potassium mg 1084Sodium mg 107Zinc mg 0.68Copper mg 0.157Manganese mg 0.102Selenium mcg 26.3Vitamin C mg 83.6Thiamin mg 1.03Riboflavin mg 0.11Niacin mg 6.146Pantothenic acid mg 2.117Vitamin B-6 mg 0.762Folate mcg 40Vitamin B-12 mcgVitamin A IU 0Vitamin E mg-ATE 0.27Vitamin D IU n/aIodine mcg n/aPyridoxine HCL mg

Dehy Nutrition

Good source of:

• Energy

• Vitamin C

• Potassium

• And an easy to absorb protein

More About Dehy:

• It is easy to digest, even by people who have illnesses and/or compromised digestive systems

• It can be used in therapeutic feeding

• It is even more nutritious when combined with other foods

Dehy Servings & NutritionDry form (g) 25 50 100

Rehydrated (g) 125 250 500

Energy (Kcal) 93 186 372

Protein (g) 2 4 8

Great Value !7 kg Fresh Potatoes

1 kg Dehy Potatoes

6 kg Prepared Potatoes

Example

• Price of dehy is $.50/lb• $.50 x 2205 lb = $1102.50 per MT• One MT rehydrated provides

approximately 6 MT of edible potato• One MT of dehy provides approximately

40,000 (25g) servings and 20,000 (50g) servings

• $1102.5/40,000 = $.03 / serving• $1102.5/20,000 = $.06 / serving

Example 2• Price of dehy is $.70/lb• $.70 x 2205 lb = $1,543.50 per MT• One MT rehydrated provides approximately 6

MT of edible potato• One MT of dehy provides approximately

40,000 (25g) servings and 20,000 (50g) servings

• $1,543.50/40,000 = $.04 / serving• $1,543.50/20,000 = $.08 / serving

How to Store Potato Flakes • Store in closed containers• Keep in a clean storage area• Store on shelves off the floor and

away from the wall • Avoid insects and rodents • No Fumigation required!

For More Potato Information

www.healthypotato.org

www.potato2008.org International Year of the

Potato

For more information about dehy or partnering with the US Potato

Board, please contact:

T.K. KuwaharaInternational Marketing Manager, Dehy7555 E. Hampden Ave., Ste. #412

Denver, CO 80231Tel: 303-873-2316Fax: 720-249-0104

E-mail: [email protected] Coming soon: IFAI info on www.potatoesusa.com