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Unlock your mobile world
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Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

Dec 24, 2015

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Page 1: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

Unlock your mobile world

Page 2: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

WHY KEY?KEY products are universally necessary.They are core to any smartphone or tablet user.

From car and wall charging options to data cables and screen and device protection our products are sure to fit any customer’s busy lifestyle. Customers need to keep their devices charged and protected with case options that don’t have to sacrifice style or color for functionality.

KEY products are cool. What makes Key unique is the combination of the value our clients will receive on the high volume core accessories while being able to offer innovation in the KEY Enhanced Products that is missing from other universal accessories manufacturers and surprises and delights the KEY consumer.

Page 3: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

BRAND OVERVIEW

BRAND VALUES

Page 4: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

BRAND OVERVIEW

BRAND VALUESVALUEKey enhanced products allow you to maximise your mobile experience with great performance at an affordable price point

SMARTThe Key enhanced product range is optimised for the most popular smartphones and provides everything you need from one brand

QUALITYKey enhanced products are designed and manufactured for reliability and performance

ACCESSIBLEWe believe that accessories don’t need to be complicated. Key enhanced products offer everything you need to unlock your mobile world.

INNOVATIONWith Key enhanced products you can build exciting new customer propositions including digital content for an all round experience

Page 5: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

BRAND POSITIONING

OUR POSITION IS CLEARUNIVERSAL APPEAL

Our target market

• 18 years plus

• Pragmatic Consumer

• Tech Aware

• Connected

• Consumer of digital content

• Practical thinker

1

PR

ICE

AffordableSmartAccessibleKey Enhanced delivers a great choice and quality at a universally appealing price point

Page 6: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

Your mobile world is waiting. Let KEY unlock it for you.KEY Enhanced Products offers valuable and innovative “smart” accessories including a broad line-up of universal products and inventive pieces that leverage an additional “wow” factor through strategic partnerships, great quality at a reasonable price, and the application of a Mobile Digital (MDS) solution.

Page 7: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

OUR PROMISEClients will realize improved margins AND quality compared to competing products in the same category – improving profitability.

Launched as a global ODM brand, KEY accessories are positioned to generate high margin products, gain wallet share from competing ODM brands, and create a new channels for penetration. A strong brand can be leveraged into doors on a global scale with precision and with the ecosystem that will drive revenue across the board.

Page 8: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

CORE CATEGORIES

KEY PRODUCT CATEGORIES

Charg

e a

nd S

ync

Pow

er

at

Hom

e &

Work

Pow

er

on t

he G

o

Pro

tect

ion

Pro

duct

ivit

y

Page 9: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

CORE CATEGORIES

Charge and Sync

Page 10: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

CHARGE AND SYNC

Global Data Cable PortfolioData cables come in a wide range of options for customer to choose their perfect fit and price point.

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1M MicroUSB Cable w/Lightning™ Adapter

3M MicroUSB Charge and Sync Cable

3M Lightning™ Charge and Sync Cable

1M MicroUSB Charge and Sync Cable

1M Lightning™ Charge and Sync Cable

1M 30P Charge and Sync Cable

Page 11: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

MicroUSBConnect / Data Cable

Micro USB Data cables connect your mobile device to a car/wall charger to power up the device and can also be used to connect your device to a computer for data transfer and charging.

Features

MicroUSB to USB

Charge and Sync

Available in 1M and 3M lengths

Color: Black

1M Part # CDSM10001GLK3M Part # CDSM30002GLK

CHARGE AND SYNC

1M $14.993M $19.99

Product positioning Suggested retail price

ENTRY

Page 12: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

Apple Lightning™Connect / Data Cable

Lightning™ Data cables connect your mobile device to a car/wall

charger to power up the device and can also be used to connect your

device to a computer for data transfer and charging.

Features

Apple Lightning™ to USB

Charge and Sync

Available in 1M and 3M lengths

Color: Black

1M Part # CDSL10006GLK3M Part # CDSL30007GLK

CHARGE AND SYNC

1M $24.993M $29.99

Product positioning Suggested retail price

ENTRY

Page 13: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

MicroUSB with Apple Lightning™ Connector Connect / Data Cable

Heavy duty Charge/Sync Cable with Lightning™ and Micro USB Adaptors

connects your mobile device to a car/wall charger and can also be used to

connect your device to a computer for data transfer and charging.

Features

MicroUSB to USB, Micro to Apple Lightning™

Charge and Sync

Available in 1M length

Color: Black

1M Part # CDSU10003GLK

CHARGE AND SYNC

$24.99

Product positioning Suggested retail price

PREMIUM

Page 14: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

CORE CATEGORIES

Power at Home & Work

Page 15: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER AT HOME OR OFFICE

Global AC Charging PortfolioAC Charging solutions come in a wide range of options for customer to choose their perfect fit and price point.

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QC 2.0 Wall Charger

2.4A Wall Charger with Lightning™ Connector

2.4A Wall Charger with MicroUSB Connector

3.4A Dual Output Wall Charger w/ Lightning™

3.4A Dual Output Wall Charger w/ MicroUSB Connector

QC 2.0 AC/DC Combo Charger

Page 16: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER AT HOME OR OFFICE

AC Charger with MicroUSB or Lightning™ CablePower / AC Charger

Fast, convenient, and reliable charging for smart phones and tablets

with MicroUSB and Lightning™ options.

Features

5V/2.4Amp

1X USB

Available with/without Lightning™ USB cable or MicroUSB Charge/Sync Cable

Region: US/UK/EU/AU

USB 2.4 Amp Single Un-Wired AC 2.4Amp Dual Output (US) w/o Cable Part # PWUU20008USK+ Micro USB Cable PWUM20010USK+ Lightning Cable PWUL20014USK

2.4Amp Dual Output (UK) w/o Cable Part # PWUU20006UKK+ Micro USB Cable PWUM20011UKK+ Lightning Cable PWUL20013UKK

2.4Amp Dual Output (EU) w/o Cable Part # PWUU20007EUK+ Micro USB Cable PWUM20009EUK+ Lightning Cable PWUL20012EUK

AU

UK

EU

Plug only $24.99MicroUSB $24.99Lightning™ $29.99

Product positioning Suggested retail price

MID-RANGE

Page 17: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

AU

EU

UK

POWER AT HOME OR OFFICE

Dual Output AC Charger with MicroUSB or Lightning™ Connector Power / AC Charger

Fast, convenient, and reliable charging for smartphones with

MicroUSB and Lightning™ connector.

3.4Amp Dual Output (US) MicroUSB Part # PWWM30015USK

3.4Amp Dual Output (US) Lightning™ Part # PWWL30016USK

Features

Rapid Charging

5V/3.4Amp

Wired Connector + 1X USB

Region: US/UK/EU/AU

Product positioning Suggested retail price

PREMIUM MicroUSB $29.99Lightning™ $34.99

Page 18: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

CORE CATEGORIES

Power at Home & Work

Page 19: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER ON THE GO

Global Car Charging PortfolioCar and Auto Charging solutions come in a wide range of options for customer to choose their perfect fit and price point.

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4.8A Dual USB Car Charger

2.4A Car Charger with Lightning™ Connector

2.4A Car Charger with MicroUSB Connector

3.4A Dual Output Car Charger w/ Lightning™

3.4A Dual Output Car Charger w/ MicroUSB Connector

QC 2.0 AC/DC Combo Charger

Page 20: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER ON THE GO

2.4 Amp Car ChargerPower / DC Charger

Fast, convenient, and reliable charging for smartphones and tablets.

Features

Rapid Charging

Output: 5V/2.4A

Input: 12/24V

Available with 1M MicroUSB and Lightning™ Cable

Color: Black

2.4 Amp Car Charger Part # PCUU20003GLK1M Apple Lightning™ Cable Part # PCUL30005GLK 1M MicroUSB Cable Part # PCUM20004GLK

Product positioning Suggested retail price

ENTRY Plug only $19.99MicroUSB $24.99Lightning™ $29.99

Page 21: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER ON THE GO

3.4 Amp Car ChargerPower / DC Charger

Fast, convenient, and reliable charging for smartphones and tablets.

Features

Rapid Charging

5V/3.4Amp

1X USB + 1X Wired

Available with wired Lightning™ or MicroUSB connector

Color: Black

3.4 Amp Micro Part # PCWM30006GLK3.4Amp Lightning Part # PCWL30007GLK

Product positioning Suggested retail price

MID-RANGE MicroUSB $29.99Lightning™ $34.99

Page 22: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER ON THE GO

4.8Amp Car ChargerPower / DC Charger

Fast, convenient, and reliable charging for smartphones and tablets.

Features

Rapid Charging

5V/4.8Amp

2X USB

Charge 2 tablets at in the vehicle

Color: Black

4.8Amp Part # PCUU40008GLK

$34.99

Product positioning Suggested retail price

PREMIUM

Page 23: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

Global Portable Power PortfolioFrom 2X recharge to 5X recharge away from the outlet, KEY brand has multiple selections for today’s smartphone user.

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4000mAh Portable Battery

2600mAh Portable Battery

7000mAh PortableBattery

POWER ON THE GO

Page 24: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER ON THE GO

2600mAh Portable BatteryPower / Battery

Portable and convenient power when you need it most. Provides

most smartphones up to 2 full recharges away from an outlet.

Features

Output: 5V/1.0A

1-USB Ports

LED Flashlight

2X device recharges when away from an outlet

Includes Flat MicroUSB Cable

Color: Black

2600mAh Part # PPUU20001GLK

$24.99

Product positioning Suggested retail price

ENTRY

Page 25: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

POWER ON THE GO

4000mAh Portable BatteryPower / BatteryPortable and convenient power when you need it most. Provides

most smartphones up to 3 full recharges away from an outlet.

Features

Output: 5V/2.1A

2-USB Ports

LED Flashlight

3X device recharges when away from an outlet

Includes MicroUSB Cable

Color: Black

4000mAh Part # PPUU40002GLK

$34.99

Product positioning Suggested retail price

MID-RANGE

Page 26: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

CORE CATEGORIES

Protection

Page 27: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PROTECTION ON THE GO

Global Protection PortfolioKEY brand has multiple smart and stylish selections for today’s smart phone user.

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Rubber Hard Shell

Hardshell

Dual Injection

Page 28: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PROTECTION ON THE GO

Hard CaseProtection

TheHard Case provides smart protection for smartphones including

a scratch-resistant coating and sleek design.

Features

For iPhone 6, iPhone 6 Plus, Samsung Galaxy S6 Edge, Samsung Galaxy S6, Samsung Galaxy S5, HTC One M9, Samsung Galaxy Note 4

Color: Black, White, or Clear

iPhone 6:Black: SCHI60013BLK White:SCHI60014WHK Clear:SCHI60015CLK

iPhone 6 Plus:Black: SCHIP0016BLK White:SCHIP0017WHK Clear:SCHIP0018CLK

Samsung Galaxy Note 4: Black:SCHN40022BLK White:SCHN40023WHK Clear: SCHN40024CLK

Samsung Galaxy S5: Black: SCHS50019BLK

White:SCHS50020WHK Clear: SCHS50021CLK

Samsung Galaxy S6: Black: SCHS60047BLK

White:SCHS60048WHK Clear: SCHS60037CLK

Samsung Galaxy S6 Edge: Black: SCH6E0054BLK White:SCH6E0055WHK Clear: SCH6E0041CLK

HTC One M9:Black: SCHM90061BLK White:SCHM90062WHK Clear: SCHM90045CLK

Page 29: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PROTECTION ON THE GO

Rubberized Hard ShellProtection / Storage

The Rubberized Hard Shell provides smart protection for

smartphones including a scratch-resistant coating and sleek design.

Features

For iPhone 6, iPhone 6 Plus, Samsung Galaxy S6 Edge, Samsung Galaxy S5, HTC One M9, Samsung Galaxy Note 4

Color: Black

iPhone 6 Part # SCRI60069BLK iPhone 6 Plus Part # TBDSamsung Galaxy S6 Part # SCRS60038BLK Samsung Galaxy S6 Edge Part # SCR6E0042BLK Samsung Galaxy Note 4 Part #TBDSamsung Galaxy S5 Part # TBD HTC One M9 Part # TBD

$19.99

Product positioning Suggested retail price

MID-RANGE

Page 30: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PROTECTION ON THE GO

Global Screen Protection PortfolioScreen protection offerings include tempered glass, films, and standard screen protectors to find the perfect fit for every smart phone owner.

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Anti-Shock Film

Screen Protector

Tempered Glass

Page 31: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PROTECTION ON THE GO

Screen ProtectorClear Protector

The Screen protector offers broad protection against scratching

and denting in every day use

Features

Custom made anti glare screen protector

Shield and protect your screen from unwanted scratches and dents

Non-adhesive backing, will not leave behind a residue

2 Pack - Comes with microfiber cleaning cloth

iPhone 6 Part # SSCI60001GLK iPhone 6 Plus Part # SSCIP0002GLKSamsung Galaxy S6 Part # SSCS60009GLK Samsung Galaxy Note 4 Part # SSCN40004GLK Samsung Galaxy S5 Part # SSCS50003GLKHTC One M9 Part # SSCM90011GLK

$19.99

Product positioning Suggested retail price

ENTRY

Page 32: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PROTECTION ON THE GO

Tempered GlassScreen Protection

Tempered glass provides a 9H surface hardness protector against

scratches, dents, and dings.

Features

9H hardness factor, tempered glass, ultra durable

Anti-shatter & anti-scratch

iPhone 6 Part # SSGI60005GLK iPhone 6 Plus Part # SSGIP0006GLKSamsung Galaxy S6 Part # SSGS60010GLK Samsung Galaxy Note 4 Part # SSGN40008GLK Samsung Galaxy S5 Part # SSGS50007GLKHTC One M9 Part # SSGM90012GLK

$34.99

Product positioning Suggested retail price

PREMIUM

Page 33: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

CORE CATEGORIES

Productivity

Page 34: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PRODUCTIVITY ON THE GO

Styluswith Ballpoint Pen

The Stylus offers increased accuracy over any capacitive touch

screen. Perfect for smartphone or tablet users on the go.

Features

Integrated Ballpoint Pen

Smooth glide tip

Clip attaches easily to folio, notebook, or pocket

Stylus Part # MPSUN0001BLK

$14.99

Product positioning Suggested retail price

ENTRY

Page 35: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PRODUCTIVITY ON THE GO

Wired Selfie Stickwith Remote Shutter

Capture selfies of you and your friends anywhere, anytime. The 3ft extension

includes your favorite landscape, with 180° rotation to ensure the perfect

shot.

Features

Compatible with iOS and Android devices

Wired connector, requires no recharging

Up to 3’ of extension

Stylus Part # MMTBT0002BLK

$19.99

Product positioning Suggested retail price

ENTRY

Page 36: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.

PRODUCTIVITY ON THE GO

Wireless Selfie Stickwith Remote Shutter

Capture selfies of you and your friends anywhere, anytime. The 3ft extension

includes your favorite landscape, with 180° rotation to ensure the perfect

shot.

Features

Compatible with iOS and Android devices

Wireless Bluetooth connection with 100hrs of standby time

Up to 3’ of extension

Stylus Part # MMTWR0003BLK

Includes GoPro Adapter

$29.99

Product positioning Suggested retail price

MID-RANGE

Page 37: Unlock your mobile world. WHY KEY? KEY products are universally necessary. They are core to any smartphone or tablet user. From car and wall charging.