Unit 6 Art of Presentation

7/31/2019 Unit 6 Art of Presentation

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My idea for this project was to create a short animation that wouldexplore the inner space of the human body and show the process

in which Leukaemia can develop.

My target audience was children at the Key Stage 3 level ofeducation (from age 10 14) who are being introduced to micro-

biology. This meant that the animation had to offer the facts about

Leukaemia but using a language, both orally and visually, that they

would understand so that they would be about to learn from the

video.


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As part of my research into micro-biology to make

sure my animation was as well informed as possible

I watched many informational videos. I can across a

French animation (with English dubbing) the wasfirst aired as a series in the late 80s called Once

upon a time... Life. Each episode featured a

different process of the human body. In The Bone

Marrow episode the human girl character develops

Leukaemia. It was a great influence though its

audience would be a little younger then my own

target. The bright, distinguishable characters meantit was entertaining as well as easy to follow. A voice-

over helped carry the story by explaining what was

happening while the action took place on screen.

This would be the style I would adopt for

Leukaemia: A journey into the body.

I looked into the sort of television programs that were aimed at

this age group to find the trending style they had. Cartoons like

Scooby Doo and Sponge-Bob Square-Pants fit into this

category along with other more stylised cartoons like SamuraiJack.

Young Red Blood Cell from Once Upon a

Time... Life: The Bone Marrow.

Influence Map of Cartoons


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I also looked at the existing styles used in educating

at a KS3 level. I explored the BBCs Bitesize website

that is designed to aid KS3 students in revision by

using different education techniques like text,diagrams and interactive games. I also looked

through science books written for children like

Usbornes Look inside your body. The formula here

was well labelled diagrams on white space. The

focus, therefore, was drawn to what the book was

teaching.

Childrens Science Books

A Diagram of an Animal Cell and a Plant Cell

found on the BBC Bitesize KS3 website.


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The story opens in whitespace with a

diagrammatic boy. The

narration describes the

basics of the cells then

carries the audience

through into the body.

The rest of the story now

takes place from with the

body. The development

of the blood cells is

explained.


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Then a cancerous cell is

born which the dividesthrough the mitosis

process.


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As the cancer spreads a

virus enters into the body

and because there are

no white blood cells to

fight it the body becomessick.

Then chemotherapy

treatment is given by

injecting the

antineoplastic drug.


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The antineoplastic drug

then fight the cancer

cells.

New blood cells arecreated and the body is

restored.

The world then returns to

the white space area.


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This is an earlier concept for my characters. Very colourful but I felt the design was too young for my

audience.


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Using the theory that less is more I made me characters all sweet and simple. They would allrepresent, visually, the role they took in the body but they didnt need to be overly complex. Each

character would have a face so they would have a personality but nothing that would confuse the

audience. As the animation is an educational one they will already be learning a complex process

so everything else needed to be simple and clear.

Initial DesignBig eyes, as its still ayoung white blood cell, with a soft

glow.

Final Model


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The Red Blood Cells carry the oxygen around the body. In my design theyve been given crab -likeclaws to grasp the oxygen and place it on their backs. It makes them interesting and

distinguishable.

Initial Design Big eyes and little

claw arms for picking up oxygen

Final Model


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The internal plasters which is why they look like plasters but more organic. They come in differentsizes but there are so many I set them to travel in groups.

Initial Design Long and very thin

with the feeling that the can stretch

out a lot.

Final Model


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The Caner Cell. The same as the white blood cell but corroded and... Orange. The bone marrowset is purple so the contrast of orange makes it stand out as out of place.

Initial Design Spikey and bright

orange with an evil stare.

Final Model


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The egg like bubble that all the blood cells are made in. Not really a character as it would make toomuch happening at once. Originally they where purple but they blended too much into the

environment.

Initial Design A Bubble like egg with

a very thin outer layer.

Final Model


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Strictly speaking its a chemical that is toxic to rapidly reproducing cells but it is personified in myanimation as these cute little guys.

Initial Design Small and pill shaped

to suggest their medicinal nature with

a soft, blue glow.

Final Model


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The virus that enters is colourful and spiky to suggest its dangerous nature. No face as I didntwant it to over take the cancer cell in villainy and because virus are technically dead.

Initial Design Shocking pink spikes

with a sickly green body to make

sure theres no mistaking it for a body

cell.

Final Model


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Texture Map Bump Map Character


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The following images show the textures and bump map for each character. All fairly simple to keepthe blocky cartoon style throughout the film.



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I looked at photos taken through microscope of the bone marrow which seemed to be an endless tunnel system. Most of

the images I viewed the bone marrow was purple which is possibly the dye use to make it more visible however I felt it

made for a bright colour that is somewhat unnatural in a real world environment so would further the illusion of being in

a different, micro world. I wanted it to look like there were many little tunnels, almost cave like with the stalactites. The

colours are very blocky to keep the cartoon style. I was inspired mostly by the environments of Scooby Doo


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The finished environment creates the illusion of being enclosed in a underwater cave. The colours give an idea of

foreground/background too that allows all the layers to be visible. The simple texture gives the feeling of it being organic

while not drawing attention away from the action.


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I experimented with other textures before landing on my final one.


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The Texture and bump map for the front wall. The shade of purple gets lighter and lighter the further back it sits.


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I saw the blood vessel as one long tunnel with a wet and slippery looking texture to it. The walls would feel very closed

in to keep the idea that the action is taking place in a enclosed space. The red colour would make it easily

distinguishable as a blood vessel.


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The texture used on the walls was design to be plain but also suggest that the wall are somewhat spongy and

soft. The lighting is, by design, non-dynamic so to keep the cartoon style to its appearance.


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There was no trouble texturing this scene as I had experimented with the bone marrow scene and found the best style

but their were many lighting made for the blood vessel. The trouble was keeping the look of the length if the tunnel but,

not making it too dark or bright and also not losing the red blood cells into the colours.


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The Texture and bump map for both of the vessels. There were two vessels, one with the hole for

the virus to enter through and another were all other action took place.


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Really very basic boy standing in white space. Originally this was going to be live footage edited afterwards to look more

cartoony, however, the simple animation used in the making of my animatic proved to actually work quite well for the

piece. I rotoscoped a recording of my nephew standing and sitting and created a more detailed, quick animation for the

opening sequence.


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I used Adobe Photoshop to create the frames of the animation. It needed to be clear and simple,

like the science books to start of the complex narrative.


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A few more of the frames from the opening sequence. Saving them as PNG file meant I was able to take them into

Adobe After Effect and Premiere Pro to animate the sequence.


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Unit 6 Art of Presentation

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