Twitter Power Session 1 www.RebeccaWardlow.com
Jan 28, 2015
Twitter PowerSession 1
www.RebeccaWardlow.com
Who Is Rebecca?
Local Google+ AmbassadorSocial Media Speaker, Trainer & ConsultantTeach social media courses for Kishwaukee College Continuing EducationWeb Design & DevelopmenteCommerce Project Manager
Google+ eBook (www.RebeccaWardlow.com)
Proud mom of 5 kids
Twitter Stats
200M monthly active users175M tweets sent each dayAvg. user has sent 307 tweets11 new accounts created every secondIt takes less than 1 week for Twitter users to send 1 Billion tweets!182% increase in mobile users
How Can You Use Twitter?
Generating TRAFFIC to your websiteBRANDING your company and productsLISTENING to what is being said about your company or industry
PROMOTE & SHARE your blog content, special offers, events & moreREACH new people dailyShare and get the latest NEWSNETWORKING with others who share your passion
Join Twitter
Go to Twitter.com -> Join todayWalk through steps of creating an accountUser Name -> something that identifies what you are and feeds into your brandingSuggestions of people to follow
Interests Friends -> search contacts in other placesShare photos on TwitterConfirmation Email address -> you need to confirm
Twitter Account Settings
AccountThis is where you can:
change your Twitter name @rwardlow7Set email addressTime ZoneTweet locationPrivacyDeactivate Account
Password
Update or change your Twitter password
Mobile
Download the Twitter AppSet phone numberText notificationsSleep setting
Email Notifications
Set Notifications for:Activity related to you and your tweetsActivity from your networkUpdates from Twitter
Profile Settings
Set your profile imageSet your header imageEnter your nameAdd your locationEnter your website URLAdd your bioPost tweets from Twitter to Facebook profile
Design
Customize the way Twitter looks for you and how your profile looks for othersPick a premade themeCustomize your own theme
Apps
Applications that I have granted permission to access my Twitter account. You can revoke access from this page.
Widgets
Twitter Lingo
Tweet – a 140 character post on TwitterMentions - when someone mentions you specifically @yourusernameRT - retweetRTs by others, RTs by you, your tweets RT’dDM = Messages – direct message to you (only you and the person who sent it can see this message)
A Tweet
10 Types of Tweets
1. The Honesty Tweet – people may love or hate what you have to say but it still creates a strong emotional response. For example: "I hate people who just fish for compliments ugh."
2. The Feeling Tweet – remember, the point of Twitter is to engage your audience. An example of a "feeling tweet" might be something like this…"Feeling tweet-ledee or tweet-ledumb?"
10 Types of Tweets
3. The Have You Ever Tweet – people love to talk about themselves! Give them an opportunity to do so and watch what happens! Have you ever is an opened ended scenario that can be approached from almost any subject! Lead with a question and see where it takes you.
10 Types of Tweets
4. The What's Best Tweet – again, another tweet that is asking for a response. Great way to see what your audience is tuned into as far as different products, services, etc.
5. The That's Just Funny Tweet – as with the honesty tweet, this one is subjective but will always illicit an emotional response. What you feel is funny may not appeal to all but it will certainly connect you with others that do think your tweet is funny.
10 Types of Tweets6. The Quotable Tweet – one of my personal
favorites! This one speaks for itself. 7. The Resource Sharing Tweet – find a great
article or a resource that you know your target audience could benefit from? Share it! People will love you for it!
8. The Venting Tweet – everyone needs to let off steam once in a while and; chances are, if you are going through some frustration, someone out there has been there. Again, this type of tweet will encourage people to sympathize with what is going on with you.
@Symbol
@ symbol before the Twitter username of someone you want to reply toWhen the @(username) is the first word of a tweet, that means only followers of both you and the other user can see the tweeted reply. The user name(s) in the tweet will become hyperlinks that will link you to the user profile
Ways to use @
To EveryoneMessage are sent to ALL followers of person mentioned and the sender of the message
Thanks for connecting with me @rwardlow7. Let’s connect on #Facebook
.@rwardlow7 have you heard about the new #Google+ feature?
Ways to use @
Message is sent to only people who are following both the person mentioned (@rwardlow7) and the sender of the message.
@rwardlow7 Facebook. Without a doubt
# (Hashtag)
Used to mark keywords or topics in a TweetPlace the # in front of the keywordThe #keyword becomes a hyperlink and clickable
Hot To Get RT’dRT @rwardlow7 The greatest use of life is to spend it for something that will outlast it. --William JamesSo true @rwardlow7: You always pass failure on the way to success. - Mickey Rooney”Use 120 characters or lessLeaving room for other to add comments and RT
Be Social, Connect & EngageWhen RT’ing keep it relevantTweet about breaking news, industry newsInclude links (http://bit.ly)Use HashtagsMention other Twitter users
Your Timeline
This is real-time stream that shows tweets from all those you are followingAlso know as your home stream.
Messages (DM)
Direct message to you (only you and the person who sent it can see this message)DM – short code to place in front of a tweet to send as a direct messageAsk questions in your DM / Ask for input
"Great to connect with you here on Twitter. Do you use social media for business or pleasure?”
Try to develop a question or input that revolves around your niche
Your Profile
Twitter Lists
Your goal should be to build a quality list of followers who are interested in and who will be interested in you and your businessGo to your profile > click ListsTwo types of Lists:
Subscribe ToMember of
Favorites
You can add any tweet to your favorite listHover over tweet Click on Favorite
Your Following
People YOU follow.Organize these people into LISTSUse drop-down to place into List
Your Followers
People who follow YOU!Click Follow button to follow them backUse drop-down to place into List
Who To Follow (profile page)
Go to your profile > scroll downLook in left column for “Who To Follow’
Trend Box
Shows the HOT topicsBased on # times RT'd
Twitter Search
Search on Twitter, use keywords and search in real time "Twitter tips", "Wordpress tips" -> save this search
@Connect
Displays most recent interactions and mentionsA great way to know who you should respond to
#Discover
What’s happening tailored for youBased of your connections
Activity
To find activity go to # Discover and look in left navigation
Who To Follow
To find who to follow go to # Discover and look in left navigationTwitter accounts suggested for you based on who you follow and more.
Find Friends
To find ‘find friends’ go to # Discover and look in left navigationImport contact from Gmail, Yahoo, Hotmail, AOLSearch Twitter for peopleInvite friends via emailPeople you may know
Browse Categories
To find ‘browse categories’ go to # Discover and look in left navigationSelect topics you are interested inFollow people you want to hear from
Survey
Your feedback is valuable! Please help us improve our presentations and offerings. We appreciate you taking the time to take this brief survey.
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Questions & AnswersCONNECT WITH REBECCA on other social media platforms...
• Websitewww.RebeccaWardlow.com
• Google+ http://gplus.to/rwardlow7
• Twitter http://www.twitter.com/rwardlow7
• Facebook https://www.facebook.com/GetSocialSolutions
• Pinterest http://pinterest.com/SocialSolutions