Turning a company around can be a difficult task; it involves all the aspects of the organization, can take several years and requires the right point person to lead it. With every turnaround there are three steps that need to be followed: • The diagnosis; • The Turnaround; and • Sustainable Growth. The following slides are about why you do it and the wordle versions of the three steps. Each diagram has a link to a full post found on Linkedin. Copyright © 2014 Alan McCafferty All rights reserved. This presentation or any portion thereof may not be reproduced or transmitted in any form or by any means, electronic or mechanical including photocopying, recording or an information storage and retrieval system without full recognition for the author. Logos, corporate names and trade marks are owned by their respective owners’ and are used herein as reference and information only. ABOUT THE AUTHOR Alan McCafferty’s was educated in several Canadian and US, Universities, Colleges and Professional Schools in engineering, business, Integrated logistics support and risk management. His career has been in Aerospace, Technology, Defence, Construction, Services and Healthcare. As a seasoned business executive with more than twenty five years of hands on experience he is an advocate of continual learning. Alan built a successful business and has been an active member of leadership teams responsible for strategic planning for projects exceeding a billion dollars and responsible for the execution of these programmatic initiatives.
Turn My Company Around, Please!
Jul 14, 2015
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Turning a company around can be a difficult task; it involves all
the aspects of the organization, can take several years and
requires the right point person to lead it. With every turnaround
there are three steps that need to be followed:
• The diagnosis;
• The Turnaround; and
• Sustainable Growth.
The following slides are about why you do it and the wordle
versions of the three steps. Each diagram has a link to a full
post found on Linkedin.
Copyright © 2014 Alan McCafferty
All rights reserved. This presentation or any portion thereof may not be reproduced or transmitted in any form or by any means, electronic or mechanical including
photocopying, recording or an information storage and retrieval system without full recognition for the author. Logos, corporate names and trade marks are owned by
their respective owners’ and are used herein as reference and information only.
ABOUT THE AUTHOR
Alan McCafferty’s was educated in several Canadian and US, Universities, Colleges and Professional Schools in engineering, business, Integrated logistics support
and risk management. His career has been in Aerospace, Technology, Defence, Construction, Services and Healthcare. As a seasoned business executive with
more than twenty five years of hands on experience he is an advocate of continual learning. Alan built a successful business and has been an active member of
leadership teams responsible for strategic planning for projects exceeding a billion dollars and responsible for the execution of these programmatic initiatives.
The average
company loses
between 10 – 30% of its customers
annually – McKinsey
It costs 6 – 7
times more to
acquire a new
customer than to
retain an existing
one – Bain & Company
55% to acquire new
customers and only
12% on customer
retention – McKinsey
Most companies marketing budget!
To an existing
customer: 60 – 70% To a new
customer: 5 - 20% – Marketing Metrics
The probability of successfully selling
a new product?
IT’S ALL ABOUT THE CUSTOMERS:
TURN MY COMPANY AROUND: DIAGNOSIS https://www.linkedin.com/today/post/article/20140806132832-21409054-turn-my-company-around-please-part-2-the-diagnosis?trk=mp-reader-card
The word diagram was created with:
TURN MY COMPANY AROUND: THE TURNAROUND http://www.linkedin.com/today/post/article/20140731042918-21409054-turn-my-company-around-please?trk=mp-reader-card
The word diagram was created with:
TURN MY COMPANY AROUND: SUSTAINABLE GROWTH http://www.linkedin.com/today/post/article/20140813190203-21409054-turn-my-company-around-please-part-3-sustainable-growth?trk=mp-reader-card
The word diagram was created with:
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