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FSBO Farming Top Tips to Double Your Inventory FSBOListingGuru.com Jim Remley
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Page 1: Top Tips to Double Inventory Ft Jim Remley

FSBO Farming

Top Tips to

Double Your Inventory

FSBOListingGuru.com

Jim Remley

Page 2: Top Tips to Double Inventory Ft Jim Remley

Brought to you by

@HomesPro

#SecretsWebinars

Page 3: Top Tips to Double Inventory Ft Jim Remley

CALL US:

Agents: (888) 510-8795 Brokers: (866) 697-3308

Page 4: Top Tips to Double Inventory Ft Jim Remley

with

Hillary HirtlerHomes.com

8 Minute Presentation

Following Jim Remley

Introducing

Local Connect

Page 5: Top Tips to Double Inventory Ft Jim Remley

Fire-up Your

Personal Brand

SecretsWebinars.com

Debra Trappen

March 25th, 2015

Page 6: Top Tips to Double Inventory Ft Jim Remley

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Page 7: Top Tips to Double Inventory Ft Jim Remley

FSBO Farming

Top Tips to

Double Your Inventory

FSBOListingGuru.com

Jim Remley

Page 8: Top Tips to Double Inventory Ft Jim Remley

Brought to you by:

Page 9: Top Tips to Double Inventory Ft Jim Remley

Deb Helleren

&

Mel McMurrin

Page 10: Top Tips to Double Inventory Ft Jim Remley

Jim Remley

⦿ At 19 listed over 150 properties in a 12 month period -

listed as top1% of REALTORS nationwide.

⦿ Principal Broker/Sales Manager at John L Scott Medford

⦿ Author of 3 books -

o “Make Millions Selling Real Estate”,

o “Real Estate Presentations That Make Millions”

o “Sell Your Home in Any Market.”

⦿ Writes weekly for Realty Times and Broker Agent News.

⦿ Accredited Luxury Home Specialist Designation.

FSBOListingGuru.com

Page 11: Top Tips to Double Inventory Ft Jim Remley

FSBOListingGuru.com

Jim Remley

FSBO Farming

Top Tips to

Double Your Inventory

Page 12: Top Tips to Double Inventory Ft Jim Remley

Failure

Anticipation

Prospecting

SlowdownLow Listing

Inventory

No

ClosingsExit

Real Estate

Downward Spiral

Page 13: Top Tips to Double Inventory Ft Jim Remley

For Sale By Owners

Are normal people…..

Page 14: Top Tips to Double Inventory Ft Jim Remley

For Sale By Owners

Except for this guy...I would

avoid this

guy…

Page 15: Top Tips to Double Inventory Ft Jim Remley

Agent Assisted Sales High

Page 16: Top Tips to Double Inventory Ft Jim Remley

So ... Why Do They Do It?

Most Important Reasons to go FSBO:

• Did not want to pay commission fee: 49%

• Sold it to a relative / friend / neighbor: 26%

• Buyers contacted seller directly: 11%

• Agent was unable to sell home: 7%

• Did not want to deal with an agent: 4%

• Seller has real estate license: 3%

• Could not find agent to handle transaction: <1%

Page 17: Top Tips to Double Inventory Ft Jim Remley

Why Does a FSBO Need You?

Give me

five

good

reasons

I need

you?

Page 18: Top Tips to Double Inventory Ft Jim Remley

8 Reasons FSBO’s Need You!

1. You can sell their house for more money.

2. You understand how to complete the many contracts,

forms and disclosure statements.

3. You do this full-time.

4. You have the market knowledge to price the home

competitively.

5. You can be objective, handle criticism of the house, and

focus on how well the homes suits a buyer.

6. You can assess buyers’ ability to afford the property and

help them locate the best places to obtain financing.

7. You know how to negotiate and overcome objections.

8. You can get the transaction closed.

Page 19: Top Tips to Double Inventory Ft Jim Remley
Page 20: Top Tips to Double Inventory Ft Jim Remley

Most Difficult Tasks for FSBO’s

How can you use this information in the field?

Page 21: Top Tips to Double Inventory Ft Jim Remley

The Key to Winning:Relationship Building!

• More than 8 out of

10 FSBO’s will end

up listing their

home with a

REALTOR.

• Will it be You?

Page 22: Top Tips to Double Inventory Ft Jim Remley

Two minute break

Page 23: Top Tips to Double Inventory Ft Jim Remley

FSBO Power Package - Only $39

Page 24: Top Tips to Double Inventory Ft Jim Remley

Fire-up Your

Personal Brand

SecretsWebinars.com

Debra Trappen

March 25th, 2015

Page 25: Top Tips to Double Inventory Ft Jim Remley

CALL US:

Agents: (888) 510-8795 Brokers: (866) 697-3308

Page 26: Top Tips to Double Inventory Ft Jim Remley

with

Hillary HirtlerHomes.com

8 Minute Presentation

Following Jim Remley

Introducing

Local Connect

Page 27: Top Tips to Double Inventory Ft Jim Remley

Back to Jim

Page 28: Top Tips to Double Inventory Ft Jim Remley

Where do you find them?

• Driving Neighborhoods

• Newspaper

Advertisements

• Craigslist / On-line ads

• FSBO Websites

• Referrals

• Advertise for them

Page 29: Top Tips to Double Inventory Ft Jim Remley

Where do you find them?• Driving Neighborhoods

• Newspaper Advertisements

• Craigslist / On-line ads

• FSBO Websites

• Referrals

• Advertise for them

Page 30: Top Tips to Double Inventory Ft Jim Remley

Where do you find them?• Driving Neighborhoods

• Newspaper Advertisements

• Craigslist / On-line ads

• FSBO Websites

• Referrals

• Advertise for them

Page 31: Top Tips to Double Inventory Ft Jim Remley

Where do you find them?• Driving Neighborhoods

• Newspaper Advertisements

• Craigslist / On-line ads

• FSBO Websites

• Referrals

• Advertise for them

Page 32: Top Tips to Double Inventory Ft Jim Remley

What about a Letter?

Page 33: Top Tips to Double Inventory Ft Jim Remley

Cooperating Agent Approach

Hello my name is <Agent Name> I’m with John

L Scott Medford - I noticed your <ad/sign>. First

I want to tell you that I’m not calling to ask for a

listing, and I respect your decision to sell on

your own. But I do have a quick question.

If I had a buyer that would fit your home would

there be a possibility that I could show the

property?

Page 34: Top Tips to Double Inventory Ft Jim Remley

Relocation Approach

Hello my name is <Agent Name> I’m with John L Scott – Medford I noticed

your <ad/sign>. First I want to tell you that I’m not calling to ask for a

listing, and I respect your decision to sell on your own. But I do have a

quick question: When you sell your home will you be staying local or

moving out of the area?

<Local> I have access to hundreds of homes through our MLS system.

Would you like a list of some homes that may fit your needs?

<Out of the area> My Company has a national Referral and Relocation

program to help folks like you relocate to other areas of the country.

Would you like some free relocation information on where you’re moving?

Page 35: Top Tips to Double Inventory Ft Jim Remley

Helping Hand Approach

Hello my name is <Agent Name> I’m with <Company Name>. I

noticed your <ad/sign>. First I want to tell you that I’m not

calling to ask for a listing, and I respect your decision to sell on

your own. But I do have a quick question:

My company has put together a free For Sale by Owner kit for

people selling on their own. It’s a free service that we offer to

every private seller in the community. It includes <provide list>.

Have you received your free kit yet?

Page 36: Top Tips to Double Inventory Ft Jim Remley
Page 37: Top Tips to Double Inventory Ft Jim Remley

For Sale by Owner Kit Ideas:

Company brochures

List of appraisers

List of lenders

List of contractors

Buyer financing sheets

Tips on showing the home

Complimentary sign

Complimentary photo flyers

Property condition checklist

Copies of possible advertising

Page 38: Top Tips to Double Inventory Ft Jim Remley

Appointment Setting-Early Minor Objections

• The Three Step Method

– Listen/Empathize – I understand…

– Side Step – At this point…

– Close – Is today good… …

• I don’t want to pay a commission–

– I can certainly understand, at this point I’m not asking

you to pay anything, all I would like to do is to come by

the home and preview the property. When would be a

good time to stop by?

Page 39: Top Tips to Double Inventory Ft Jim Remley

What Now? At the Home

• Be Polite & Friendly

• Ask Questions – Why, When, Where

• Take Notes/ Take Pictures

• Offer Items of Value: CMA,

Financing Information, Flyers,

FSBO Kit…

Let me ask you a question if you aren’t successful

selling on your own do you think at any point

you might work with a REALTOR?

Page 40: Top Tips to Double Inventory Ft Jim Remley

10 Free Things FSBOs Want

1. How to get your home ready for sale form

2. How to conduct an open house.

3. A lead-paint disclosure brochure and disclosure pamphlets.

4. A list of required property disclosure forms.

5. Suggested inspections often required by buyers/lenders.

6. A sellers net sheet

7. Suggestions on ways to market their home.

8. A brief overview of mortgage financing.

9. A sheet explaining how to qualify buyers.

10.A copy of the HUD 1 Settlement Statement.

Page 41: Top Tips to Double Inventory Ft Jim Remley

FSBO Power Package - Only $39• Top Producer For Sale By Owner Scripts

• For Sale By Owner Letters

• For Sale by Owner Objection Handlers

• Social Media Marketing

• The Income Pipeline

• The Psychology of the For Sale By Owner

• Ten Master Level Questions

• The Secret “Backdoor” to For Sale By Owners

• Knee Jerk Objection Handling

• For Sale By Owner Listing Letters – Six Pack

• 60 Day Drip Email/Letter Campaign

• Ten Objection Handling Techniques

• 25 Point Internet Marketing Plan

• 30 Minute Call Back Guarantee

• Seller Communication Checklist

• Homeowner Homework

• Seller Pledge – Easy Exit Listing

Page 42: Top Tips to Double Inventory Ft Jim Remley

Question & Answer

Type in the “Question”

section of the

GoToWebinar

control panel

on the right.

Page 43: Top Tips to Double Inventory Ft Jim Remley

with

Hillary Hirtler

Homes.com

Introducing Local Connect!!

Page 44: Top Tips to Double Inventory Ft Jim Remley

Introducing Local Connect!!What is Local Connect?

Check availability now!! Agents 888-510-8795 Brokers 866-697-3308

Page 45: Top Tips to Double Inventory Ft Jim Remley

Introducing Local Connect!!Connect with Impressions

Check availability now!! Agents 888-510-8795 Brokers 866-697-3308

Page 46: Top Tips to Double Inventory Ft Jim Remley

Introducing Local Connect!!

Check availability now!! Agents 888-510-8795 Brokers 866-697-3308

Page 47: Top Tips to Double Inventory Ft Jim Remley

Introducing Local Connect!!Make a Connection!

Check availability now!! Agents 888-510-8795 Brokers 866-697-3308

Page 48: Top Tips to Double Inventory Ft Jim Remley

Introducing Local Connect!!Make a Mobile Connection!

Check availability now!! Agents 888-510-8795 Brokers 866-697-3308

Page 49: Top Tips to Double Inventory Ft Jim Remley

Introducing Local Connect!!Local Connect Basics

Check availability now!! Agents 888-510-8795 Brokers 866-697-3308

Page 50: Top Tips to Double Inventory Ft Jim Remley

Introducing Local Connect!!Where do you want to be found?

Check availability now!! Agents 888-510-8795 Brokers 866-697-3308

Page 51: Top Tips to Double Inventory Ft Jim Remley

Fire-up Your

Personal Brand

SecretsWebinars.com

Debra Trappen

March 25th, 2015

Page 52: Top Tips to Double Inventory Ft Jim Remley

CALL US:

Agents: (888) 510-8795 Brokers: (866) 697-3308