Tika Lagado
Tika lagado
Sep 13, 2014
"Tika Lagado" is an Idea to Improve Immunization. This won me Award for ‘I for Immunization’ Citizens Campaign 2012, an initiative of Sanofi Pasteur and Pantaloons Femina Miss India 2012.
Images used in this presentation are taken from Internet. Credits are due to unknown Photographers.
Images used in this presentation are taken from Internet. Credits are due to unknown Photographers.
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Transcript
Tika Lagado
In India, ‘Kala tika’ is known across the socio economic spectrum and cuts across religions for
‘Nazar na lage’
Every mother in India knows this....
‘Tika’ is another word for vaccination known across.
Using ‘Kala Tika’ as a theme resonates across Mothers in India to improve vaccination.
‘Kala Tika’ may be a superstition but, it is harmless
Nazar na lage !
Nazar nahi lagega
Jab Kala Tika Nahi
Bhule to
Ye Kushiyo ka Tika
Kaise Bhulu
Tim
es o
f Ind
ia
2 nd
Oct
ober
20
12
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