The Socialisation of the Creative Professional

Kyros VogiatzoglouOnline Communication

THE SOCIALISATION OF THECREATIVE PROFESSIONAL

“Socialisation is the means by which social and cultural continuity are attained”

Wikipedia

ContentsA fantasy

Rocks

How openness leads creative peopleto personal and professional success

a company that gives away services for free

A fantasy

Make yourself known for being useful

Your job is notwhat you thought it was

It’s not just about the visualsIt’s also about providing value

Branding yourself in 2015

Try new thingsExperiment with tools and platforms

Be brave

Making progress

“Today’s kids spend all day on the internet, staring at their phones”

The average narrow-minded person,21st century AD

“There is no reason for any individual to have a computer

in their home”Kenneth Olsen

president and founder of Digital Equipment Corp., 1977

“Radio has no future”Lord Kelvin (1824-1907)

British mathematician and physicist ca. 1897

“Heavier-than-air flying machines are impossible”

Lord Kelvin (1824-1907)British mathematician and physicist ca. 1895

“This 'telephone' has too many shortcomings to be seriously

considered as a practical form of communication”

Western Union internal memo, 1878

“Animals, which move,have limbs and muscles.

The earthdoes not have limbs and muscles;

therefore it does not move”Scipio Chiaramonti, Professor of philosophy and mathematics

at University of Pisa, 1633

Never Mind the WordNMFW

Tools are not important.It’s why you’re using them that matters

Meet the person next to youGive to the community

Change the world

Openness

Giving value vs. selling

What’s your job?

“We've got four rules we follow:

1. We let the community create the content.

2. We let the community build itself - no advertising.

3. We let the community help with the business;

we add features based on user feedback.

4. And we reward members of the community for participating”

Definition of openness

Jacob DeHartThreadless co-founder

Conclusions

Never Mind the WordNMFW

Tools are not important.It’s why you’re using them that matters

Don’t focus on yourselfFocus on what you can do for others

Self-branding out of the box

a:

b:

Thank youget in touch