The Importance of Etiquette

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential..

Importance of Etiquette

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Presented by: Cathy Mahoney

Presented at: Expo Expo 2012


Introduction


Objectives

• Understand the right and wrong ways to engage using business etiquette

• Learn how to develop relationships using professional etiquette

• Impact career growth by understanding how etiquette impacts office relationships


Personal Brand

Adapting, but staying true to yourself.


Personal Brand

“Personal branding links your passions, key personal attributes, and strengths with your value proposition, in a crystal-clear message that differentiates your unique promise of value from your peers and resonates with your target audience.”

– Meg Guiseppi


Quiz Question

How many generations are currently in the workplace?


Generational Work Values

• Traditionalists (mature)--work first

• Baby boomers--work is everything

• Gen X--some of both

• Gen WhY--live first

• Gen Z--up and coming


Quiz Question

I am meeting a client for lunch, and I am running 10 minutes late. What is the most appropriate way to communicate this to them?

A. No need to reach out--I’ll be there shortly.B. Phone call.C. Text message.D. Email.


Communication Methods

All should be:

Clear Accurate Correct


Letters

• Type

• Handwritten


Emails

• More efficient

• Facilities exchange of computer files

• Collaboration efforts

• Know when it is appropriate (or not!)


• Leaving messages

• Someone answers

• Gatekeeper

Phone


Text

• Not appropriate for business communications

Social Media

• More for branding and marketing

• It is a way for organizations--versus individuals—to

communicate

Text and Social Media


I have a customer meeting at a hotel. I know the customer’s office dress code is casual. How do I dress?

Quiz Question


Dressing for Success

• Professional/appropriate• Represent your organization/personal brand• Understand organization/event/agenda• All in the details


Quiz Question

At a networking event where several of your colleagues are in attendance, you should:

A. Find your colleagues, and sit at the table with them. B. Seek out people who you have not met, introduce

yourself, and start a conversation.C. Stand near the door, and wait for people to come talk

to you.


Networking

Timely

Electronics

Grooming

Business Cards

Name Badge Location

Stand to Greet

Firm Handshake

Introduction

Stretching Comfort Zone

Cultural Difference


Quiz Question

I’ve been at an industry event and collected 10 business cards, I now:

A. Do nothing.B. Call and ask for a job.C. Follow up with interesting info based on our conversation.


Relationship Building

How to turn the meet in greet into a working relationship.


Quiz Question

What is the one thing you never want to do during the first interview?

A. Negotiate payB. Connect with the interviewerC. Communicate why you are a good fitD. Close by arranging the next interview


Interviewing

• Dress• Networking (making relationships versus just job seeking)• Research/being prepared• Follow up


Mentor

What is a mentor?

Trusted counselor or guide.


The Importance of Etiquette

Recruiting & HR

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