Thanks for your attendance... In business your time is your most valuable asset... Business does not mean BUSY-NESS... How you invest your time is one.

How to Get More Clients

From “Mt Kisco Sales Days”

Coach Ellie MarshallActionCOACH of New York

[email protected]

www.actioncoach.com/elliemarshall

Thanks for your attendance ...

• In business your time is your most valuable asset ...

• Business does not mean

BUSY-NESS ...• How you invest your time is one

of the keys to business success

So what is a Business ... ?

A Commercial, profitable enterprise,

that works,with-out YOU ...

Remember to work ‘ON’ your business not just ‘IN’ your business ...

Your Coach –Ellie Marshall I am passionate about you and your business!

Over 25 years in Marketing, Finance & Sales-AmEx & Seventeen Magazine

Proud mother of 2 great boys- Spencer 17 & Chris 22

Worked with over 100 clients Received “North America Coach of the Year” Award-

2012 MBA- Columbia Business School Platinum Level Business Coach

Loves the outdoors, hiking, skiing and is a Master Scuba diver -here with Ted!

A little bit about ActionCOACH

• “The World’s #1 Business Coaching Team” 9th year in a row!!!

• Founded by Brad Sugars in 1991; Entrepreneur, Author, Investor and Multi-Millionaire

• ActionCOACH Vision is to create “World Abundance through Business Re-education …”

• Operating on 6 continents, 37 Countries, nearly 3,200 Coaches world-wide …have coached over 1,000,000,000 businesses…

Today’s Outline:1. How to Be Prepared

2. How to Get GREAT Results From “The Sales Days”3. Post Show Follow Up

How To Best Prepare

Your Pre-Sales Days Checklist

1. Business Cards-– They make you appear professional.. – They are the perfect supplement to a great

fi rst impression. – They have all of your information in one

place. – They are cheap. – The recipient of your card is more likely to

contact you because of all of the above reasons.

2. Start NOW Creating Your Pre-Sales Days Buzz…..

a) Get the word out NOW to your customers and prospects

b) If you have a store front- put a flyer in the window

c) Start doing a ‘countdown’ posting on your Facebook Page

d) Get your ‘buzz’ really going by having an offer

Contact Your Clients and Prospects

• Newsletter• Eblast

• Postcard• Coupon

• Social Media

Advertise By putting a Flyer in Your Store Window OR….

Be Conscious of “Branding” Your Company

Create The Right Impression

• Logo Design to create the value of your product or service

• Letterhead, Business Cards and Invoices

• Web site and interactive design

• Brochures and Handouts that explain the products and their value to the buyer

• Product and packaging design

• Stick with your company’s colors

The Sidewalk Sales Days

September 21st – 22nd, 2013

How to get GREAT RESULTS!!

Rule #1- Leave Your Children At Home

Rule #2- You are not a Super Hero

Rule #3 Always “Be Present” When Manning

Your Table

DO NOT

MY DO NOT LIST:

1. Talk on your cell phone2. Text your friends

3. Play games, email, chat or even use a lap top4. Eat at your table

Rule #4 What To Do To Build Relationships at

my Table• Stand up and greet attendees • Smile and make eye contact with attendees from all

directions. • Speak with attendees, make small talk to engage….• Do not cross arms or legs- Have ‘open body language’ • Thank attendees for spending time at your table

when they arrive and leave.

Rule #4 Continued

• Dress Professionally- BUT comfortably- No tank tops, cut off jeans, etc.

• Get the attendees emails• Keep your space CLEAN and CLUTTER FREE• Offer some type of coupon that they can

redeem at your store OR point of purchase

MORE RULE #4Bring healthy snacks and lots of water rather than rely on the fried food and soda available from the food vendors.

RULE #5 You Will Be Selling The Entire Time

You “Man Your Table”So, what do you think of when I say you are a “salesperson”…

How to Kick Butt and sell more product during your 2 day show!

1. Show Enthusiasm for the Product- Love what you're doing when you're selling a product

I AM A ROCKSTAR SALESPERSON…..I

2. Help the customer see the benefits in the product (or service) you are selling

• Listen to what they want• Ask more positive, open-ended "Are you

looking for something for yourself OR is it a gift for someone special?"

• Be honest and truthful• Ask for their contact information

I Will CONNECT WITH THE BUYER

3.

Post Show Follow Up

1. Email and /or contact all people that you meet during the show

a) Professionalb) Shows you are a reliable vendorc) Keeps an open dialog with the new client or prospectd) Create new customers

2. Add them to your newsletter/ social media list & send them something- or invite them to join your group

3. When back at your office record details notes on what worked and what did not sell

during this show

LEAVE NOTHING UP TO YOUR MEMORY!

Closing Details

• Technical Questions - Please EMAIL the women who are ‘running the show’:– Chereese Jervis-Hill

[email protected]– Caroline Loeb [email protected]

• Set up instructions will be sent to you 2 weeks prior the show

I would love to hear more about you and your business. If you are a business owner & would like to have a free coaching strategy session.

Email me at:[email protected]

ORCall: 914 – 907-5670

GET INTO ACTION