Term paper.pptx

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TERM PAPER

on

HINDUSTAN UNILEVER Ltd

BY

Pallavi.L

MBA 1st Sem

01FM14MBA109



OVERVIEW OF THE COMPANY INCORPORATED: 1933

INDUSTRY: CONSUMER GOODS

HEADQUARTERS: MUMBAI ,MAHARASHTRA.

KEY PEOPLE: HARISH MANWANI(CHARIMAN)

SANJIV MEHTA(MD & CEO)

TURNOVER: INR 27,486 CRS (2013-2014)

PEOPLE: 16000 EMPLOYEES INCLUDING 1500MANAGERS.

REACH: 6.4 MILLION RETAIL OUTLETS.

R&D CENTRES: MUMBAI & BANGALORE, INDIA.



• Hindustan Unilever Limited (HUL) is : India's largest

Fast Moving Consumer Goods Company with a

heritage of over 80 years in India

• With over 35 brands spanning 20 distinct categories

such as soaps, detergents, shampoos, skin care,

toothpastes, deodorants, cosmetics, tea, coffee,

packaged foods, ice cream, and water purifiers, the

Company is a part of the everyday life of millions of

consumers across India.

• HUL touches the lives of two out of every threeIndians everyday

It is owned by Anglo-Dutch company Unilever



• HUL was established during 1956,as a result of a merger

between Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd.

and United Traders Ltd

HISTORY

FOUNDERS OF HUL

William and James Lever

The brothers had invested in and

promoted a new soap making processinvented by chemist William Hough

Watson. It was a huge success.

In 1930, Lever Brothers merged

with Margarine Unie to form Unilever.





SERVICES

HUL is the market leader in Indian consumer products with

presence in over 20 consumer categories such as soaps, tea,detergents and shampoos amongst others with over 700

million Indian consumers using its products

The company has a distribution channel of 6.4 million outlets

and owns 35 major Indian brands. Its brands include:• Food and Drink brand

• Personal Care brand

• Home Care brand

• Water Purifier brand



FOOD AND BEVERAGES BRAND



PERSONAL CARE BRANDS



HOMECARE BRANDS



Sales and Distribution Channels of HUL

Manufacturing Unit

Carrying and Forwarding

Agent

Redistribution

Stockists

WholesalersRural

Retailers

Urban

Retailers

Consumers



Organization structure of

Hindustan Unilever Limited

Chairman

Director

finance

Director

marketing

Director

exportsDirector

research

Director

HR

technical

Director,legal &

secretarial

Directorbeverages

Director

Personal

Care

products

Director

soaps and

detergent

Director salesand customer

development



Board Of Directors

Mr.Harish Manwani Non-Executive Chairman

Mr. Sanjiv MehtaManaging Director andChief Executive Officer

Mr. Sridhar RamamurthyExecutive Director, Finance& IT and Chief FinancialOfficer

Mr. Pradeep BanerjeeExecutive Director,Supply Chain

ORGANISATION STRUCTURE

http://www.hul.co.in/aboutus/companystructure/executivedirectors/PradeepBanerjee.aspx

http://www.hul.co.in/aboutus/companystructure/executivedirectors/RSridhar.aspx



Principles of the Quality Policy

• HUL have stringent mandatory Quality standards in placeagainst which compliance is verified through regular auditsand self assessments

• Efficient pack designs and innovative use of materials, by

eliminating unnecessary packaging.HUL is using new technologies to lightweight packaging,Vacuum evaporation

Working in partnership with industry, governments and NGOs,HUL aim to increase recycling

• Unilever’s mission is to meet everyday needs for

nutrition, hygiene and personal care with brands that help

people feel good, look good and get more out of life. And

a key requirement is building in the quality expectations

of our consumers into our products.



• They eliminate PVC (polyvinyl chloride) from all packaging.

Thus Quality and safety throughout the whole value

chain is ensured, and they are setting a benchmark for

the business.

• They provide appropriate training and resources, and will

ensure that they deliver the quality objectives and

targets. They regularly measure and improve the

performance using both internal and external measures.

HUL believes that Quality is a shared responsibility between

the employees and the customers



Technology Used

• SAP Solution Manager : Different SAP components such as ERP,APO, BW

• SAP Netweaver

• PeopleSoft

- Hindustan unilever ltd uses PeopleSoft software to look after

human resource management and customer relationship

management

• Legal Back-Office System

- There are, an average of a few hundred cases filed on or by HUL

every single day. This software is used to handle this magnitude

of Legal activities of HUL



BEST HR PRACTICES

• Performance Appraisal and Competency Enhancementsystem (PACE)

- performance appraisal software, Fully-configurablecloud-based employee performance managementsolution that focuses on goal setting and real timesocial feedback

• Performance Development and Planning system (PDP)

- It helps in keeping track of the performance theemployees. The process enables each staff person tounderstand their true value-added to the organization



•'Rate-my-Reward ' through which HUL employees

can tell the co what they think of every aspect of

their package. How important is each element toan individual? How satisfied are they with it?

• Customized Salary packageIf the company does well in meeting its goals,

Hul’s total pay should be around the

top quarter of the market.

That means that pay for highly rated

people making an exceptional contribution

will be towards the top of the market range.



Motivational Initiatives

• Task Force on Employee Recognition

- Awards and recognitions given to the part-time and hourly-based working employees

other than regular employees• Star of the month

- given to first-level supervisors and officers

• Customer-Delight Award- given to employees with least number ofcomplaints and with most speedy delivery



HUL’s HR Policies:

Working Hours and Overtime: 8 hours (10 am to 6pm)

One hour before and after working hours(9am in the morning, 7pm in the evening)

is counted as overtime.

Break and Lunch time:

Morning tea break

Duration: 15mins 11:00 am to 11:15am

Lunch BreakDuration: 30mins 01:00 pm to 1:30 pm

Evening tea breaks

Duration: 15mins 04:00 pm to 4:15 pm



Attendance Policy and Expectation: 90% attendance

expected on yearly basis

Absences and late coming is counted as points :

Each absent = 2points

1- hour delay = 1point

• If an employee earns 6 points a

“verbal warning” is given

• For 8 points a“written warning” is given

•Dress code: Business casuals



Leave policy:

• Paid Holidays = 19 days• Privilege leave

(employees with more than 1 yr of experience ) = 3 days

• Casual leave = 10 days

• Sick leave = 5 days

•Perquisites: Newspapers, Entertainment allowance,

House & Furniture Maintenance etc. 4,130/-In addition, the officers are also entitled to other benefitslike –

Medical Aid for self (100%) and for family (75%)

Petrol allowance



Swot analysis:

• Strengths : HUL is a part of the Unilever group, hencestrong brand equity

Reach 6.4 million retail outlets which include direct

reach to over 1.5 million retail outlets• Weakness : Market share is limited due to presence of

other strong FMCG brands

• Opportunities : Mergers and acquisitions to strengthen

the brand

• Threats : FDI in retail thereby allowing internationalbrands

CONCLUSION

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