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Event and Competition Makeover by Maybelline and 7 Days in Colors (Facebook & Twitter), engaging with consumers (new users). Makeover contest winner measured by how many likes that contestant have on Facebook.
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Event and Competition

Makeover by Maybelline and 7 Days in Colors (Facebook & Twitter), engaging with consumers (new users). Makeover contest winner measured by how many likes that contestant have on Facebook.

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Maybelline Promo

To broaden the market, promo offer for certain Maybelline purchase at Alfamart

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Beauty Workshop

Another strategy to broaden and expand the market, beauty workshop and free makeover offer for every purchases of Maybelline products.

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MNY Tips

Digital engagement with the users ? Why not? #MNYTips on Twitter has been posted since November 2014 and subscribe more for tips from MakeUp MyDay

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FB Apps : Store Locator

Facebook apps for when the user want to find Maybelline in their city.